• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Processamento Neural de Linguagem Natural em Português I

    Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Artificial Neural Networks, Tensorflow, Python Programming, Embeddings, Machine Learning Methods, Applied Machine Learning, Classification Algorithms, Model Training, Model Optimization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    How to increase engagement to Instagram Business profile

    Skills you'll gain: Instagram, Target Market, Target Audience, Social Media Marketing, Driving engagement, Social Media, Social Media Management, Customer Engagement, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business

    3
    Rating, 3 out of 5 stars
    ·
    73 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Frontiers in Dentistry

    Skills you'll gain: Dental Procedures, Dentistry, Dental Care, Oral and Dental Care, Oral Health, Developmental Disabilities, Disabilities, Biomedical Technology, Biomedical Engineering, Emerging Technologies, Health Technology, Digital Transformation, Medical Imaging, Health Care, Computer-Aided Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    60 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Prepare and Practice for Interviews with AI

    Skills you'll gain: Oral Expression, LLM Application, Follow Through, AI literacy, Planning, Google Gemini, Professionalism

    4.7
    Rating, 4.7 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Support Individual Growth and Development

    Skills you'll gain: Management Training And Development, Team Performance Management, Performance Management, Team Management, Performance Appraisal, Empowerment, Self-Awareness

    4.9
    Rating, 4.9 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Analytical Skills, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Spatial Data Analysis, Scatter Plots, Forecasting, Root Cause Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Design Thinking for Innovators

    Skills you'll gain: Design Thinking, Business Transformation, Business Process, Human Centered Design, Service Design, Process Management, Business Solutions, Innovation, Creative Problem-Solving, Ideation, Creativity, Overcoming Obstacles, User Research, Organizational Change, User Feedback, Empathy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, AI powered creativity, Business Research, Copywriting, Ideation, Marketing Materials, Writing and Editing, Project Implementation, Generative AI, Market Research, Marketing, Product Marketing, Predictive Modeling, Financial Data, Packaging and Labeling, Financial Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Scrum Alliance

    Agile for the Modern Product Manager

    Skills you'll gain: Prompt Engineering, User Story, Responsible AI, Business Metrics, Agile Product Development, Performance Metric, Performance Measurement, Prompt Engineering Tools, Data-Driven Decision-Making, Data Storytelling, Team Building, AI Workflows, Team Oriented, Team Performance Management, Product Planning, Brainstorming, AI powered creativity, Agile Project Management, Agile Methodology, Project Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IESE Business School

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Performance Improvement, Process Improvement and Optimization, Process Design, Process Analysis, Operations, Business Process Improvement, Administration, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Operational Performance Management, Workflow Management, Strategic Decision-Making, Inventory Control, Capacity Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    IA Para Todos (Português)

    Skills you'll gain: AI Product Strategy, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Applied Machine Learning, AI literacy, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Understanding the Value of Human-Centered Design

    Skills you'll gain: Human Centered Design, Stakeholder Engagement, Design Thinking, Design Research, Creativity, Ideation, Stakeholder Analysis, Cooperation, Data Collection, Storytelling, Collaboration, Innovation, Stakeholder Communications, Data Storytelling, User Research, Process Mapping, Communication, Needs Assessment, Discussion Facilitation, Coordination

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 3 Months

1…189190191…459

In summary, here are 10 of our most popular market research courses

  • Processamento Neural de Linguagem Natural em Português I: Universidade de São Paulo
  • How to increase engagement to Instagram Business profile: Coursera
  • Frontiers in Dentistry: University of Pennsylvania
  • Prepare and Practice for Interviews with AI: Google
  • Support Individual Growth and Development: Google
  • Visualization for Data Analysis with Power BI: Microsoft
  • Design Thinking for Innovators: Coursera
  • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera
  • Agile for the Modern Product Manager: Scrum Alliance
  • Operations Management: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok