Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Skills you'll gain: Customer Analysis, New Product Development, Persona Development, Customer Insights, Product Strategy, Product Development, Design Thinking, User Research, Business Planning, Business Strategy, Marketing
Beginner · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Sales Pipelines, Sales Process, Email Marketing, Customer Relationship Management (CRM) Software, Marketing Automation, Workflow Management, Prioritization, Performance Reporting, Process Mapping, Dashboard, Service Level Agreement, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: World History, Cultural Diversity, Social Justice, European History, Social Impact, Political Sciences, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience improvement, Sustainable Business, Sustainable Development, Consumer Behaviour, Marketing Strategy and Techniques, Innovation
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Video Game Development, Branding, Organizational Structure, Organizational Strategy, Game Design, Competitive Analysis, Brand Management, Team Management, Entrepreneurial Finance
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Epidemiology
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Case Studies, Manufacturing Processes, Manufacturing and Production, Business Transformation, Technology Strategies, Technology Roadmaps, Emerging Technologies, Strategic Partnership, Business Modeling, Cost Benefit Analysis, Risk Analysis, Organizational Change
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development
Beginner · Course · 1 - 3 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Research, Peer Review, Report Writing, Business Consulting, Management Consulting, Analysis, Business Reporting, Data Visualization, Organizational Strategy, Business Analytics, Competitive Analysis, Business Strategy, Presentations
Mixed · Course · 1 - 3 Months

Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, TikTok, Driving engagement, Marketing Analytics, Content Strategy, Performance Metric, Key Performance Indicators (KPIs), Analytics, Data-Driven Decision-Making, Brand Awareness
Beginner · Course · 1 - 4 Weeks