Google courses can help you learn search engine optimization, data analytics, digital marketing strategies, and cloud computing fundamentals. You can build skills in using Google Ads for targeted advertising, Google Analytics for tracking website performance, and Google Cloud for scalable solutions. Many courses also cover tools like Google Data Studio for visualizing data insights and Google Tag Manager for managing website tags, allowing you to effectively implement and analyze marketing campaigns.

Skills you'll gain: Google Analytics, Dashboard Creation, A/B Testing, Prompt Engineering, Dashboard, Data Storytelling, Customer Retention, Data Presentation, Customer Relationship Management (CRM) Software, Performance marketing, Paid media, Email Marketing, Web Analytics, Data-Driven Marketing, Marketing Budgets, Forecasting, Marketing Analytics, Generative AI, Marketing Effectiveness, Performance Analysis
Intermediate · Specialization · 3 - 6 Months

Duke University
Skills you'll gain: PyTorch (Machine Learning Library), Logistic Regression, Machine Learning Methods, Transfer Learning, Reinforcement Learning, Convolutional Neural Networks, Deep Learning, Image Analysis, Applied Machine Learning, Model Training, Natural Language Processing, Machine Learning, Model Optimization, Artificial Neural Networks, Supervised Learning, Unsupervised Learning, Python Programming, Computer Vision, Medical Imaging
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Generative Engine Optimization (GEO), Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Content Scheduling, Web Analytics and SEO, Digital Media Strategy, Online Advertising, Data-Driven Marketing, Customer Retention, Search Engine Optimization, Content Performance Analysis, Generative AI
Beginner · Professional Certificate · 3 - 6 Months
STARWEAVER
Skills you'll gain: Prompt Engineering, AI literacy, Data Storytelling, Analytics, Generative AI, Business Analytics, Large Language Modeling, Data Analysis, Data Presentation, Business Reporting, ChatGPT, Business Analysis, Cross-Functional Collaboration, Report Writing, Exploratory Data Analysis, Data Visualization, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Conversion Funnel Analysis, Google Analytics, Marketing Analytics, Data-Driven Marketing, Customer Analysis, Campaign Planning, Target Audience, Trend Analysis, Sprint Retrospectives, Marketing Effectiveness, Web Analytics, Campaign Management, Marketing Operations, Content Performance Analysis, Spreadsheet Software, Digital Analysis, Product Marketing, Competitive Analysis, Performance Management, Data Management
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: AI Integrations, Tool Calling, Agentic systems, Generative AI Agents, AI Security, LLM Application, Context Management, Interoperability, Google Cloud Platform, Session Initiation Protocols, Risking, Systems Integration, Servers, Scalability, Risk Management, Pandas (Python Package), Server Side
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Analytics, Conversion Funnel Analysis, Google Analytics, Performance Measurement, Content Optimization, Analytics, Performance Analysis, Data-Driven Marketing, Lead Generation, Digital Marketing, Hypertext Markup Language (HTML), Marketing Analytics, Performance Testing, Marketing Strategies, Marketing, Test Planning, Data-Driven Decision-Making, Growth Strategies
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Applied Machine Learning, Dimensionality Reduction, Text Mining, Statistical Machine Learning, Classification Algorithms, Logistic Regression, Feature Engineering, Probability & Statistics
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Prompt Engineering, Search Engine Optimization, Web Analytics and SEO, Frontend Performance, AI Workflows, Content Optimization, Information Architecture, Vibe coding, Semantic Web, No-Code Development
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, Customer Analysis, Brand Loyalty, Conversion Funnel Analysis, Customer Insights, Web Analytics, Google Analytics, Customer Success Management, Customer Engagement, Customer Acquisition Management, Trend Analysis, Marketing Effectiveness, Customer experience improvement, Business Metrics, Analysis, Performance Metric, Target Audience
Beginner · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Leadership, Strategic Planning, Organizational Strategy, Business Transformation, Brand Strategy, Corporate Strategy, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics
Mixed · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Competitive Intelligence, Demand Planning, Strategic Sourcing, Competitive Analysis, Customer Demand Planning, Data Storytelling, Procurement, Supplier Relationship Management, Supplier Risk Management, Supplier Management, Supply Chain, Purchasing, Regression Analysis, Supplier Performance Management, Supply Chain Systems, Inventory Control, Supply Chain Management, Business Intelligence, Supply Chain Planning, Data Analysis
Beginner · Specialization · 3 - 6 Months