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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Linear Regression in R for Public Health

    Skills you'll gain: Correlation Analysis, Regression Analysis, Data Analysis, R Programming, Descriptive Statistics, Descriptive Analytics, Statistical Modeling, R (Software), Model Evaluation, Statistical Analysis, Logistic Regression, Statistical Software, Predictive Modeling, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
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    533 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Opportunities, Competitive Intelligence, Business Strategy, Revenue Management, Strategic Marketing, Product Lining, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, Regulation and Legal Compliance, Commercial Laws

    4.8
    Rating, 4.8 out of 5 stars
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    235 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Clean and analyze social media usage data with Python

    Skills you'll gain: Social Media Analytics, Data Visualization, Plot (Graphics), Statistical Visualization, Matplotlib, Marketing Analytics, Social Media Marketing, Python Programming, Social Media, Data Presentation, Data Analysis, Data Wrangling, Exploratory Data Analysis, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

    4
    Rating, 4 out of 5 stars
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    40 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    U

    University of Pennsylvania

    Social Impact Strategy: Tools for Entrepreneurs and Innovators

    Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Human Centered Design, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Strategic Thinking, Ideation, Program Evaluation, Organizational Structure, Needs Assessment, Growth Strategies, Competitive Analysis, Experimentation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    تحليلات التسويق

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Brand Awareness, Consumer Behaviour, A/B Testing, Statistical Methods, Statistical Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Fundamentals of Azure Databricks

    Skills you'll gain: Databricks, Apache Spark, Microsoft Azure, Data Integration, Data Lakes, File Systems, Data Processing, Big Data, File Management

    4.3
    Rating, 4.3 out of 5 stars
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    41 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Data Analysis Using SQL

    Skills you'll gain: Database Design, Data Manipulation, SQL, Relational Databases, Database Management, Data Analysis, Data Cleansing, Databases, Query Languages, Case Studies, MySQL Workbench

    4.5
    Rating, 4.5 out of 5 stars
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    59 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Media and Communications, Performance Metric, Campaign Planning, Program Evaluation, Generative AI, AI literacy, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Data Visualization with Tableau Project

    Skills you'll gain: Dashboard Creation, Dashboard, Tableau Software, Data Visualization, Data Storytelling, Interactive Data Visualization, Data Presentation, Data Visualization Software, Exploratory Data Analysis, Data Analysis, Data Wrangling, Data Cleansing, Analysis, Data Import/Export, Requirements Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    592 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Investing: Financial Decisions in Flux

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Market Data, Corporate Sustainability, Investment Management, Sustainability Standards, Sustainable Business, Environmental Regulations, Financial Market, Petroleum Industry, Investments, Data Ethics, Sustainability Reporting, Financial Data, Market Trend, Market Analysis, Business Ethics, Regulatory Compliance, Data Science, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
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    127 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Supply Chain Planning

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Supply Chain, Capacity Planning, Materials Management, Forecasting, Material Requirements Planning, Performance Measurement, Microsoft Excel, Communication Planning, Excel Formulas, Performance Metric, Capacity Management, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Data Analysis, Meeting Facilitation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    352 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    IoT Enabled Farming

    Skills you'll gain: Internet Of Things, Advanced Analytics, Big Data, Data Management, Wireless Networks, Predictive Analytics, Applied Machine Learning, Analytics, Water Sustainability, Data-Driven Decision-Making, Sustainable Systems, Environmental Monitoring, Geospatial Information and Technology, Telecommunications, Sustainable Technologies, Machine Controls, Real Time Data, Automation, Data Analysis, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    337 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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