• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  1. Categories
  2. Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • U

    University of Maryland, College Park

    Advanced Digital Marketing

    Skills you'll gain: Customer Retention, Marketing Budgets, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Data-Driven Marketing, Customer Relationship Building, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Digital Media Strategy, Marketing Strategies, Social Media Campaigns, Digital Marketing Campaigns, AI Personalization, Data Ethics, Digital Marketing

    4.5 stars, 65 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.5 (65) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Unilever

    Unilever Digital Marketing Analyst

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Data Presentation, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Digital Marketing Tools, Web Analytics and SEO, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Marketing, Performance Reporting, Search Engine Optimization, Keyword Research

    4.7 stars, 348 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (348) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • G

    Goldman Sachs

    Digital Marketing Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Media Campaigns, Digital Marketing Tools, Social Media, Social Media Marketing, Paid media, Digital Marketing Campaigns, Social Media Strategy, Digital Marketing, Campaign Planning, Marketing Strategy and Techniques, Owned Media, Marketing Strategies, Earned Media, Marketing Design, Analytics

    4.7 stars, 1K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1K) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • I

    IBM

    IBM Digital Marketing and Growth Hacking with GenAI

    Skills you'll gain: Responsible AI, Generative Engine Optimization (GEO), Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Digital Marketing, Data-Driven Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Content Scheduling, Web Analytics and SEO, Social Media Campaigns, Online Advertising, Customer Retention, Search Engine Optimization, Content Performance Analysis, Generative AI

    4.7 stars, 257 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (257) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    Illinois Tech

    Digital Marketing

    Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Digital Marketing Campaigns, Email Marketing, Digital Advertising, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Marketing Strategy and Techniques, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing, Social Media Content

    4.5 stars, 63 reviews, Advanced, Course, 1 - 3 Months

    ★ 4.5 (63) · Advanced · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Create and Design Digital Products using Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Graphic Design, Intellectual Property, Marketing

    4.4 stars, 1.4K reviews, Advanced, Guided Project, Less Than 2 Hours

    ★ 4.4 (1.4K) · Advanced · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • D

    Digital Marketing Institute

    Social Media Marketing in Practice

    Skills you'll gain: Content Scheduling, Meta Ads Manager, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Social Media Management, Facebook, Content Marketing, Instagram, Social Media Analytics, LinkedIn, Digital Marketing, Digital Marketing Campaigns, Campaign Management, Social Media Campaigns, Target Audience, Content Creation, Online Advertising, Advertising Campaigns

    4.5 stars, 656 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (656) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization

    4.5 stars, 1.3K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (1.3K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of California, Irvine

    Introduction to Digital Marketing

    Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Content Creation, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Customer Engagement

    4.7 stars, 244 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (244) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Digital Business Marketing with Easil

    Skills you'll gain: Photo Editing, Facebook, Digital Advertising, Graphic Design, Marketing Design, Marketing Materials, Online Advertising, Social Media Content, Social Media Marketing, Advertising, Social Media, Digital Marketing Tools, Dashboard, Marketing, User Accounts, Business

    4.7 stars, 36 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (36) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Chegg Skills

    Digital Marketing Fundamentals

    Skills you'll gain: Digital Marketing, Digital Advertising, Marketing, Consumer Behaviour, Marketing Strategies, Marketing Strategy and Techniques, Marketing Channel, Business Marketing, Artificial Intelligence, Customer Engagement, Generative AI

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • I
    S

    Multiple educators

    Generative AI for Growth Marketing

    Skills you'll gain: AI literacy, Data-Driven Marketing, AI Enablement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, Machine Learning, Content Creation, Image Analysis

    4.7 stars, 12K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (12K) · Beginner · Specialization · 1 - 3 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
1234…524

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Free Courses
  • Blog
  • The Coursera Podcast
  • Tech Blog
  • Social Impact

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok