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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


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    Starweaver

    Lean Management Fundamentals

    Skills you'll gain: Lean Manufacturing, Lean Methodologies, Process Mapping, Cross-Functional Collaboration, Kanban Principles, Process Analysis, Employee Engagement, Process Optimization, Operational Excellence, Operational Efficiency, Continuous Improvement Process, Quality Management, Process Improvement, Workflow Management, Leadership, Waste Minimization, Change Management

    4.6
    Rating, 4.6 out of 5 stars
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    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Build a social media presence for your business using Canva

    Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

    4.6
    Rating, 4.6 out of 5 stars
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    80 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Coursera

    Project Management: Creating the WBS

    Skills you'll gain: Work Breakdown Structure, Project Scoping, Project Estimation, Organizational Structure, Scope Management, Project Coordination, Project Management Software, Project Management, Google Sheets, Standard Operating Procedure

    4.6
    Rating, 4.6 out of 5 stars
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    553 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Corporate Finance Institute

    Introduction to Financial Planning and Wealth Management

    Skills you'll gain: Wealth Management, Financial Services, Consultative Approaches, Financial Planning, Investment Management, Compensation Management, Risk Management Framework, Asset Management, Market Intelligence, Client Services

    4.7
    Rating, 4.7 out of 5 stars
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    41 reviews

    Beginner · Course · 1 - 3 Months

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    Google

    Google Stakeholder Management

    Skills you'll gain: Communication Planning, Stakeholder Analysis, Project Documentation, Stakeholder Management, Team Management, Team Motivation, Document Management, People Management, Organizational Leadership, Team Building, Project Management, Stakeholder Communications, Communication Strategies, Accountability, Project Coordination, Delegation Skills, Communication, Project Planning, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
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    42 reviews

    Beginner · Specialization · 1 - 3 Months

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    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership

    4.7
    Rating, 4.7 out of 5 stars
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    559 reviews

    Intermediate · Course · 1 - 3 Months

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    Pearson

    Certified Associate in Project Management (CAPM)® Exam: Unit 1

    Skills you'll gain: Business Analysis, Project Management Institute (PMI) Methodology, Project Management, Project Management Life Cycle, Project Scoping, Project Risk Management, Agile Methodology, Change Management

    4.6
    Rating, 4.6 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 4 Weeks

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    IIMA - IIM Ahmedabad

    Leadership Skills

    Skills you'll gain: Leadership, Organizational Change, Organizational Leadership, Team Leadership, Change Management, Leadership and Management, Business Leadership, Business Ethics, Self-Awareness, Culture Transformation, Personal Development, Decision Making, Emotional Intelligence, Influencing, Ethical Standards And Conduct, Empowerment, Communication, Relationship Building, Ancient History, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 3 Months

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    Skillshare

    Design a Strong and Cohesive Product Brand

    Skills you'll gain: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design

    Beginner · Specialization · 3 - 6 Months

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    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

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    Alex Genadinik

    ChatGPT For Brand Storytelling - Create A Memorable Brand

    Skills you'll gain: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

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    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Operations Management, Operational Efficiency, Financial Statement Analysis, Return On Investment, Accrual Accounting, Human Capital, Process Analysis, Branding, Financial Accounting, Marketing, Process Management, People Management, Strategic Marketing, Capital Budgeting, Financial Reporting, Finance, Peer Review, Project Design, Corporate Finance

    4.7
    Rating, 4.7 out of 5 stars
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    26K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular brand management courses

  • Lean Management Fundamentals: Starweaver
  • Build a social media presence for your business using Canva: Coursera
  • Project Management: Creating the WBS: Coursera
  • Introduction to Financial Planning and Wealth Management: Corporate Finance Institute
  • Google Stakeholder Management: Google
  • Branding and Customer Experience: IE Business School
  • Certified Associate in Project Management (CAPM)® Exam: Unit 1: Pearson
  • Leadership Skills: IIMA - IIM Ahmedabad
  • Design a Strong and Cohesive Product Brand: Skillshare
  • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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