• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Photo/Video Production and Technology, Editing, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    UX and Interface Design for Embedded Systems

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, UI/UX Strategy, Persona (User Experience), Usability Testing, User Centered Design, User Interface (UI) Design, Embedded Systems, Unified Modeling Language

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Liderança Positiva e Desenvolvimento de Talentos

    Skills you'll gain: Strategic Leadership, People Development, Leadership Development, People Management, Team Leadership, Business Leadership, Professional Development, Organizational Leadership, Leadership and Management, Leadership, Drive Engagement, Strategic Decision-Making, Team Performance Management, Positivity, Employee Engagement, Staff Management, Innovation, Productivity, Growth Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Performance Metric, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Copywriting, Marketing Strategies, Bidding, Quality Assessment, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Microsoft Excel & Copilot: From Basics to AI

    Skills you'll gain: Prompt Engineering, Data Ethics, Data Storytelling, Microsoft Excel, Prompt Patterns, Microsoft Copilot, Data Visualization, Data Analysis, Interactive Data Visualization, Excel Formulas, AI Orchestration, AI Workflows, Workflow Management, Microsoft Office, Artificial Intelligence, Predictive Analytics, Data Manipulation, Data Management, Business, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Mastering Business Essentials: Marketing

    Skills you'll gain: Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Planning, Marketing Management, Earned Media, Marketing Communications, Promotions and Campaigns, Branding, Market Dynamics, Target Market, Product Promotion, Customer Insights, Owned Media, Conversion Funnel Analysis, Order Delivery

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Technical University of Munich (TUM)

    From Zero to Hero - Digital Product Development From Scratch

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, MLOps (Machine Learning Operations), Product Improvement, Innovation, Solution Design, Model Training, Generative AI, Ideation, Amazon Web Services, Lean Methodologies, Model Evaluation, Process Improvement, Human Centered Design, Product Development, New Product Development, Machine Learning Methods, Machine Learning, User Research, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Empowering Modern Education

    Skills you'll gain: AI Personalization, Generative AI, Responsible AI, Data Ethics, Education Software and Technology, ChatGPT, AI literacy, LLM Application, Digital pedagogy, Prompt Engineering, AI Integrations, Information Privacy, Emerging Technologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Politecnico di Milano

    Sustainable Textile Manufacturing

    Skills you'll gain: Sustainable Design, Sustainable Technologies, Sustainability Standards, Sustainable Business, Strategic Sourcing, Manufacturing and Production, Corporate Sustainability, Sustainable Development, Manufacturing Processes, Production Process, Digital Transformation, Environmental Issue, Supply Chain Management, Supply Chain, Prototyping, Case Studies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Microsoft

    Generative AI for Data Science

    Skills you'll gain: Fine-tuning, Generative AI, Model Optimization, Large Language Modeling, Data Ethics, LLM Application, Responsible AI, Feature Engineering, AI Security, Advertising, Marketing, Anomaly Detection, Data Synthesis, Information Privacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dell

    Develop with Dell: IT Sales

    Skills you'll gain: Overcoming Objections, Sales Process, Closing (Sales), Value Propositions, Rapport Building, Active Listening, Selling Techniques, Sales Presentation, Prospecting and Qualification, Digital Transformation, General Sales Practices, Sales Presentations, Business Communication, Sales, Technical Sales, Data Centers, Phone Sales, Sales Development, Inside Sales, Outside Sales

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Personal Branding: Path To Become A Top-1% Personal Brand

    Skills you'll gain: Content Scheduling, TikTok, Closing (Sales), LinkedIn, Strategic Partnership, Price Negotiation, Thought Leadership, Video Production, Social Media Content, Social Media, Shared Media, Business Planning, Brand Awareness, Social Media Marketing, Brand Strategy, Business Relationship Management, Contract Negotiation, Negotiation, Web Analytics and SEO, Proposal Writing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

1…202203204…522

In summary, here are 10 of our most popular digital marketing courses

  • Marketing with Pictory.AI: Create and Edit Videos: Coursera
  • UX and Interface Design for Embedded Systems: University of Colorado Boulder
  • Liderança Positiva e Desenvolvimento de Talentos: Fundação Instituto de Administração
  • Google Search Advertising Foundations: Aptly
  • Microsoft Excel & Copilot: From Basics to AI: SkillsBooster Academy
  • Mastering Business Essentials: Marketing: Emory University
  • From Zero to Hero - Digital Product Development From Scratch: Technical University of Munich (TUM)
  • Generative AI: Empowering Modern Education: IBM
  • Sustainable Textile Manufacturing: Politecnico di Milano
  • Generative AI for Data Science: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok