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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Splunk Inc.

    Splunk Knowledge Manager

    Skills you'll gain: Splunk, Data Modeling, Dashboard, Pivot Tables And Charts, Interactive Data Visualization, Data Management, Database Management, Visualization (Computer Graphics), Data Mapping, Incident Management, Query Languages, Data Integration, Information Management, Event Monitoring, Performance Tuning, Frontend Performance, Big Data, Business Intelligence, Data Analysis, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
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    32 reviews

    Intermediate · Specialization · 1 - 3 Months

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    Coursera

    Erste Schritte in Easil

    Skills you'll gain: Marketing Materials, Marketing Design, Typography, Graphic and Visual Design Software, Graphic Design, Promotional Materials, Advertising, Presentations, Marketing, Social Media Content, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
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    180 reviews

    Intermediate · Course · 1 - 3 Months

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    The University of Edinburgh

    Data Science in Stratified Healthcare and Precision Medicine

    Skills you'll gain: Precision Medicine, Bioinformatics, Image Analysis, Biomedical Technology, Big Data, Data Science, Data Ethics, Health Informatics, Statistical Modeling, Machine Learning, Natural Language Processing, Data Integration, Network Analysis, Graph Theory, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
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    339 reviews

    Intermediate · Course · 1 - 3 Months

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    Rice University

    Principles of Economics: Introduction - Getting to Know You

    Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
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    62 reviews

    Beginner · Course · 1 - 3 Months

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    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
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    324 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • A

    Alfaisal University | KLD

    تجربة العملاء وخلق القيمة

    Skills you'll gain: Market Dynamics, Product Knowledge, Customer experience strategy (CX), Market Analysis, Team Oriented, Product Lifecycle Management, Value Propositions, Customer Insights, Competitive Analysis, Innovation, Cost Management

    4.9
    Rating, 4.9 out of 5 stars
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    96 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Voice of the Customer (VoC): Enhancing Experiences

    Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media

    4.8
    Rating, 4.8 out of 5 stars
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    142 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Machine Learning in Retail

    Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Web Analytics, Retail Store Operations, Machine Learning, Machine Learning Algorithms, Histogram, Decision Tree Learning, Model Evaluation, Pandas (Python Package)

    4.9
    Rating, 4.9 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    135 reviews

    Mixed · Course · 1 - 3 Months

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    University of California San Diego

    Teaching Impacts of Technology in K-12 Education

    Skills you'll gain: Big Data, Cybersecurity, Pedagogy, Student Engagement, Blockchain, Digital pedagogy, Algorithms, Data Security, Teaching, digital literacy, Cryptography, Technical Communication, Diversity Awareness, K-12 pedagogy, Information Privacy, Emerging Technologies, Computer Networking, Digital Transformation, Diversity Equity and Inclusion Initiatives, Computer Science

    4.6
    Rating, 4.6 out of 5 stars
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    60 reviews

    Beginner · Specialization · 3 - 6 Months

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    Emory University

    Math for MBA and GMAT Prep

    Skills you'll gain: Regression Analysis, Data Visualization, Business Mathematics, Descriptive Statistics, Microsoft Excel, Statistics, Business Analytics, Excel Formulas, Statistical Analysis, Algebra, Calculus, Arithmetic, Business

    4.3
    Rating, 4.3 out of 5 stars
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    49 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Splunk Knowledge Manager: Splunk Inc.
  • Erste Schritte in Easil: Coursera
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Data Science in Stratified Healthcare and Precision Medicine: The University of Edinburgh
  • Principles of Economics: Introduction - Getting to Know You: Rice University
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
  • تجربة العملاء وخلق القيمة: Alfaisal University | KLD
  • Voice of the Customer (VoC): Enhancing Experiences : Coursera
  • Machine Learning in Retail: Coursera
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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