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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

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    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Rapport Building, Verbal Communication Skills, Sales Strategy, Sales Process, Selling Techniques, Sales Presentation, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Negotiation, Interviewing Skills, LinkedIn, Branding, Time Management

    5
    Rating, 5 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Saïd Business School, University of Oxford

    AI Fundamentals in Financial Services

    Skills you'll gain: Financial Services, Artificial Intelligence, Responsible AI, FinTech, Banking Services, Financial Regulation, Banking, Fraud detection, Machine Learning, Applied Machine Learning, Unsupervised Learning, Data Ethics, Natural Language Processing, AI Personalization, Deep Learning, Credit Risk, Reinforcement Learning, Big Data, Algorithms, Data Management

    4.7
    Rating, 4.7 out of 5 stars
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    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Expressway to Data Science: R Programming and Tidyverse

    Skills you'll gain: Tidyverse (R Package), Rmarkdown, R Programming, Ggplot2, Data Import/Export, Data Visualization, Data Manipulation, Data Visualization Software, Data Analysis, Data Science, Data Storytelling, Statistical Analysis, Relational Databases, Data Cleansing, Data Transformation, Statistical Programming, Data Integration, Software Installation, Programming Principles, Communication

    4.1
    Rating, 4.1 out of 5 stars
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    55 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Northeastern University

    Healthcare Consumerism and Implication for Care Delivery

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Value-Based Care, Change Management, Health Care, Health Administration, Patient-centered Care, Health Policy, Consumer Behaviour, Customer experience improvement, Data-Driven Decision-Making, Payment Systems, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
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    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment Créer des Réponses Automatisées pour Facebook Ads

    Skills you'll gain: Advertising, Advertising Campaigns, Facebook, Marketing Automation, Social Media Management, Marketing, Social Media, Social Media Marketing, Target Audience, Goal Setting, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    Real Madrid Graduate School Universidad Europea

    The Evolution of Sports Media

    Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Azure Databricks for Data Engineers

    Skills you'll gain: Databricks, CI/CD, Apache Spark, Microsoft Azure, Data Governance, Data Lakes, Data Architecture, Integration Testing, Real Time Data, Data Integration, PySpark, Data Pipelines, Data Management, Automation, Data Storage, Jupyter, File Systems, Development Testing, Data Processing, Data Quality

    4.4
    Rating, 4.4 out of 5 stars
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    39 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Analyzing Market Attractiveness Using Creately

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Market Research, New Product Development, Innovation

    4.6
    Rating, 4.6 out of 5 stars
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    123 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    AI CERTs

    AI for Healthcare

    Skills you'll gain: Medical Imaging, Healthcare Ethics, Machine Learning, Healthcare Industry Knowledge, Health Informatics, Natural Language Processing, Health Care Procedure and Regulation, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Patient Observation, Image Analysis, Generative AI Agents, AI Personalization, Diagnostic Tests, Treatment Planning, Generative AI, Computer Science, Medical Support, Business Strategy, Business

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Science Methods for Quality Improvement

    Skills you'll gain: Process Capability, Sampling (Statistics), R (Software), Correlation Analysis, Statistical Inference, Probability Distribution, Statistical Visualization, R Programming, Statistical Process Controls, Statistical Hypothesis Testing, Statistical Methods, Data Science, Statistics, Data Analysis, Statistical Analysis, Data Analysis Software, Probability, Descriptive Statistics, Quality Improvement, Process Engineering

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    53 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Vector Database Fundamentals

    Skills you'll gain: Vector Databases, AI Personalization, Embeddings, Hugging Face, MongoDB, NoSQL, PostgreSQL, Relational Databases, Generative AI, SQL, Databases, LLM Application, Applied Machine Learning, Database Design, Database Management, Apache Cassandra, Text Mining, Artificial Intelligence, Machine Learning, Data Science

    4.7
    Rating, 4.7 out of 5 stars
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    69 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentals of Integrated Brand Promotion: Northeastern University
  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • AI Fundamentals in Financial Services: Saïd Business School, University of Oxford
  • Expressway to Data Science: R Programming and Tidyverse: University of Colorado Boulder
  • Healthcare Consumerism and Implication for Care Delivery : Northeastern University
  • Comment Créer des Réponses Automatisées pour Facebook Ads: Coursera
  • The Evolution of Sports Media: Real Madrid Graduate School Universidad Europea
  • Mastering Azure Databricks for Data Engineers: Packt
  • Analyzing Market Attractiveness Using Creately: Coursera
  • AI for Healthcare: AI CERTs

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Brand (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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