• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Plan

Business Plan Courses

Business plan courses can help you learn market analysis, financial forecasting, operational planning, and effective pitching techniques. You can build skills in identifying target audiences, crafting value propositions, and developing marketing strategies. Many courses introduce tools like SWOT analysis, business model canvases, and financial modeling software, which can enhance your ability to create comprehensive and persuasive business plans.

Popular Business Plan Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Applications in People Management

    Skills you'll gain: People Analytics, HR Tech, Human Resource Management, Human Resources Management and Planning, Responsible AI, Human Resources, AI Enablement, Data Ethics, Data-Driven Decision-Making, Artificial Intelligence, Employee Engagement, Machine Learning, Employee Retention, Applied Machine Learning, Machine Learning Methods, Blockchain, Predictive Modeling, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    334 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    462 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Customer Understanding and Digital Marketing Channels

    Skills you'll gain: Customer Insights, Digital Marketing, Digital Advertising, Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing Planning, Digital Analysis, Digital Marketing Campaigns, Content Marketing, Data-Driven Marketing, Journey Mapping, Target Audience, Customer Engagement, Persona Development, Personalized Service, Marketing Analytics, Brand Marketing, Smart Goals, Promotional Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    258 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Ethics, Law, Regulation, and Compliance, Generative AI, Responsible AI, Data Governance, Microsoft 365, Personalized Campaigns, AI powered creativity, Sales Enablement, Marketing Automation, Customer experience improvement, Regulatory Compliance, Business Process Automation, Compliance Management, AI literacy, Campaign Management, AI Enablement, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    241 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Valuation for Startups Using Discounted Cash Flows Approach

    Skills you'll gain: Cash Flow Forecasting, Financial Forecasting, Business Valuation, Cash Flows, Excel Formulas, Microsoft Excel, Capital Budgeting, Forecasting, Finance, Financial Modeling, Financial Analysis, Corporate Finance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    342 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Generative AI for Data Analysis

    Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, Dashboard, Responsible AI, Dashboard Creation, Interactive Data Visualization, Data Ethics, Generative AI, Infographics, Applied Machine Learning, Data Visualization, Anomaly Detection, Time Series Analysis and Forecasting, Root Cause Analysis, Model Evaluation, AI literacy, Risk Modeling, Predictive Analytics, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    208 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Building GenAI Applications and Agents

    Skills you'll gain: LangChain, Hugging Face, Prompt Engineering, Retrieval-Augmented Generation, Model Evaluation, Large Language Modeling, CrewAI, OpenAI API, Generative AI Agents, LLM Application, Vector Databases, Agentic Workflows, Tool Calling, ChatGPT, Responsible AI, Token Optimization, Embeddings, OpenAI, Generative AI, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    279 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Career planning: Your career, your life

    Skills you'll gain: Adaptability, Web Presence, Business Writing, Professional Development, Writing, Digital Brand Strategy, Communication, Proactivity, Personal Development, Professional Networking, digital literacy, Planning, Lifelong Learning, Self-Awareness, Crisis Management, Design Thinking, Branding, Creative Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    273 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Mind and Machine

    Skills you'll gain: Problem Solving, Agentic systems, Computational Thinking, Computer Vision, Game Theory, Image Analysis, Artificial Neural Networks, Statistical Modeling, Probability Distribution, Decision Intelligence, Behavioral Economics, Convolutional Neural Networks, Logical Reasoning, Algorithms, Human Development, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, AI literacy, Theoretical Computer Science, Computational Logic

    4.4
    Rating, 4.4 out of 5 stars
    ·
    374 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Conditional Formatting, Tables and Charts in Microsoft Excel

    Skills you'll gain: Data Visualization, Microsoft Excel, Trend Analysis, Statistical Visualization, Pivot Tables And Charts, Data Visualization Software, Data Presentation, Spreadsheet Software, Plot (Graphics), Market Trend, Data Analysis, Exploratory Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    265 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Database Design and Operational Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Decision Support Systems, Data Warehousing, Data Mining, Database Design, Business Intelligence, Dashboard Creation, Dashboard, Star Schema, Relational Databases, Database Management, Database Theory, Data Visualization Software, Snowflake Schema, Data Presentation, Database Systems, Database Development, Data Visualization, Business Reporting, Database Management Systems

    4.4
    Rating, 4.4 out of 5 stars
    ·
    243 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    History of Rock, Part Two

    Skills you'll gain: Music History, World Music, Music, World History, Multimedia, Aesthetics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    473 reviews

    Beginner · Course · 1 - 3 Months

1…213214215…834

In summary, here are 10 of our most popular business plan courses

  • AI Applications in People Management: University of Pennsylvania
  • Marketing analytics: Know your customers: Macquarie University
  • Customer Understanding and Digital Marketing Channels: Unilever
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Valuation for Startups Using Discounted Cash Flows Approach: Yonsei University
  • Microsoft Generative AI for Data Analysis: Microsoft
  • Building GenAI Applications and Agents: Coursera
  • Career planning: Your career, your life: Macquarie University
  • Mind and Machine: University of Colorado Boulder
  • Conditional Formatting, Tables and Charts in Microsoft Excel: Coursera

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok