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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Principles of Management

    Skills you'll gain: Active Listening, Team Management, Leadership and Management, Influencing, Team Leadership, Team Building, Smart Goals, Conflict Management, Trustworthiness, Coaching, Employee Coaching, Decision Making, Leadership Studies, Business Ethics, Organizational Strategy, Strategic Thinking, Project Management, Business Communication, Communication, Relationship Building

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs

    Skills you'll gain: Innovation, Internal Auditing, Corporate Strategy, Overcoming Objections, Organizational Strategy, Organizational Structure, Organizational Change, Business Strategies, Entrepreneurship, Culture Transformation, Business Planning, Auditing, New Business Development, Audit Planning, Growth Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    127 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Introdução ao Big Data

    Skills you'll gain: Big Data, Internet Of Things, Social Network Analysis, Text Mining, Apache Hadoop, Business Intelligence, Social Media Analytics, Unstructured Data, Analytics, Cloud Computing, Cloud Infrastructure, Data-Driven Marketing, Data Science, Fraud detection, Customer Retention, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    323 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Market Research Analysts

    Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Competitive Intelligence, Responsible AI, Generative AI, Market Intelligence, Customer Insights, Market Trend, Trend Analysis, Analytics, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Disrupción Digital

    Skills you'll gain: Business Strategies, Business Strategy, Digital Analysis, Business Planning, Technology Strategies, Strategic Planning, Digital Transformation, Innovation, Organizational Strategy, Business Transformation, Business Modeling, Emerging Technologies, Business Analysis Tools, Customer Relationship Management

    4.9
    Rating, 4.9 out of 5 stars
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    52 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Building Your Artistic Brand

    Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Target Market, Social Media, Driving engagement, Social Media Marketing, Competitive Analysis, Web Presence, Market Analysis, Marketing, Brand Management, Customer Engagement, Drive Engagement, Social Media Strategy, Integrated Marketing Communications, Newsletters, Performing Arts, Entrepreneurship

    4.8
    Rating, 4.8 out of 5 stars
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    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Strategic Career Self-Management

    Skills you'll gain: Job Analysis, Adaptability, Professional Development, Dealing With Ambiguity, Personal Development, Lifelong Learning, Branding, Gap Analysis, Competitive Analysis, Self-Awareness, Dashboard, Portfolio Management, Goal Setting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    304 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, User Research, Consumer Behaviour, Ideation, Market Analysis, Target Market, Forecasting, Innovation, Target Audience, Needs Assessment, Analysis, Data Collection, Decision Making

    3.7
    Rating, 3.7 out of 5 stars
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    33 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI for HR Professionals

    Skills you'll gain: HR Tech, AI Enablement, Human Resources, Technical Communication, Human Resource Strategy, Technical Documentation, Decision Intelligence, AI Personalization, Prompt Engineering, People Development, Generative AI, Interviewing Skills, Program Standards, Job Evaluation, Performance Review, Consolidation, Focus Group, Verification And Validation, Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Conceitos Básicos de Logística e Supply Chain

    Skills you'll gain: Logistics Management, Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory and Warehousing, Inventory Management System, Supply Chain Systems, Transportation Operations, Supply Chain, Inventory Management, Inventory Control, Supply Chain Management, Service Level, Order Fulfillment, Order Management, Operating Cost, Performance Analysis, Demand Planning, Performance Measurement, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    448 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Development and Management, AI Integrations, Content Strategy, AI Workflows, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Principles of Management: Johns Hopkins University
  • Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs: University of Maryland, College Park
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Introdução ao Big Data: Fundação Instituto de Administração
  • GenAI for Market Research Analysts: Coursera
  • Disrupción Digital: Universidad de Palermo
  • Building Your Artistic Brand: University of Colorado Boulder
  • Strategic Career Self-Management: The State University of New York
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Generative AI for HR Professionals: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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Business
1095 courses
Computer Science
668 courses
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425 courses
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145 courses
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471 courses
Math and Logic
70 courses
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Professional Certificates

  • Google AI Certificate
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