• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Strategic Product Management

    Skills you'll gain: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Agile Product Development, Product Development, Go To Market Strategy, Agile Software Development, New Product Development, Product Strategy, Data Visualization Software, Market Analysis, Technical Management, Product Marketing, Market Research, Customer Analysis, Target Market, Commercialization, Data Analysis Software

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Use Tableau for Your Data Science Workflow

    Skills you'll gain: Data Storytelling, Dashboard Creation, Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Interactive Data Visualization, Statistical Visualization, Plot (Graphics), Data Literacy, Tableau Software, Data Ethics, Exploratory Data Analysis, Descriptive Statistics, Data Analysis, Visual Storytelling, Market Data, Descriptive Analytics, Geospatial Information and Technology, Data Mapping

    4
    Rating, 4 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Understanding the Value of Human-Centered Design

    Skills you'll gain: Human Centered Design, Stakeholder Engagement, Design Thinking, Design Research, Creativity, Ideation, Stakeholder Analysis, Cooperation, Data Collection, Storytelling, Collaboration, Innovation, Stakeholder Communications, Data Storytelling, User Research, Process Mapping, Communication, Needs Assessment, Discussion Facilitation, Coordination

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Materials Science for Advanced Technological Applications

    Skills you'll gain: Semiconductors, Electronic Components, Materials science, Electrical Engineering, Electronics Engineering, Manufacturing Processes, Mechanical Engineering, Electronics, Thermal Management, Chemical Engineering, Structural Analysis, Chemistry, Failure Analysis, Breakage Control, Physical Science, Engineering Calculations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    215 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Carnegie Mellon University

    Statistical Thermodynamics: Molecules to Machines

    Skills you'll gain: Chemical Engineering, Engineering, Process Engineering, Applied Mathematics, Materials science, Biological Engineering, Chemistry, Biochemistry, Engineering Analysis, Physics, Molecular, Cellular, and Microbiology, Mathematical Modeling, Physical Science, Probability Distribution

    3.9
    Rating, 3.9 out of 5 stars
    ·
    52 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Decision-Making: Blending Art & Science

    Skills you'll gain: Decision Making, Self-Awareness, Emotional Intelligence, Critical Thinking, Behavioral Economics, Problem Solving, Leadership Development, Analysis, Goal Setting, Strategic Leadership, Business Strategy, Overcoming Obstacles, Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    210 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Public Goods, Common Resources, and Externalities

    Skills you'll gain: Supply And Demand, Market Analysis, Economics, Socioeconomics, Social Sciences, Resource Allocation, Environmental Issue, Public Policies, Policy Analysis, Tax, Resource Management, Environment and Resource Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Foundations of Strategic Communications

    Skills you'll gain: Non-Verbal Communication, Communication Strategies, Interpersonal Communications, Technical Communication, Target Audience, Leadership Studies, Strategic Communication, Communication, Stakeholder Communications, Persuasive Communication, Professional Development, Leadership, Influencing, Rapport Building, Professionalism, Organizational Leadership, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Stakeholder Engagement, Stakeholder Analysis, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    260 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Machine Learning for Supply Chain

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Preprocessing, Operations Research, NumPy, Data Manipulation, Supply Chain, Supply Chain Management, Data Transformation, Pandas (Python Package), Supply Chain Planning, Data Processing, Data Analysis, Data Cleansing, Data Science, Programming Principles, Python Programming, Pivot Tables And Charts, Applied Machine Learning, Plot (Graphics)

    3.7
    Rating, 3.7 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Electrodynamics: Electric and Magnetic Fields

    Skills you'll gain: electromagnetics, Electrical Engineering, Physics, Materials science, Mechanics, Engineering, Differential Equations, Mathematical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    235 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Python for Data Science

    Skills you'll gain: Feature Engineering, Data Wrangling, Exploratory Data Analysis, Matplotlib, Statistical Analysis, Plot (Graphics), Data Preprocessing, Statistical Methods, Seaborn, Data Science, Data Visualization Software, Data Manipulation, Data Processing, Data Cleansing, Data Analysis, Pandas (Python Package), Data Transformation, Descriptive Statistics, Correlation Analysis, Statistical Hypothesis Testing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    156 reviews

    Beginner · Course · 1 - 3 Months

1…216217218…459

In summary, here are 10 of our most popular market research courses

  • Strategic Product Management: Board Infinity
  • Use Tableau for Your Data Science Workflow: University of California, Irvine
  • Understanding the Value of Human-Centered Design: University of Illinois Urbana-Champaign
  • Materials Science for Advanced Technological Applications: Arizona State University
  • Statistical Thermodynamics: Molecules to Machines: Carnegie Mellon University
  • Decision-Making: Blending Art & Science: Dartmouth College
  • Public Goods, Common Resources, and Externalities: University of Illinois Urbana-Champaign
  • Foundations of Strategic Communications: Johns Hopkins University
  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
  • Fundamentals of Machine Learning for Supply Chain: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok