Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Coursera
Skills you'll gain: Portfolio Risk, Investment Management, Risk Management, Financial Analysis, Risk Analysis, Portfolio Management, Financial Market, Investments, Return On Investment, Statistics
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Web Design, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Data Ethics, User Centered Design, Usability, Interviewing Skills, Applicant Tracking Systems
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Quantitative Research, Statistical Methods, Statistical Analysis, Statistical Software, Probability & Statistics, Probability, Network Analysis
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Statistical Methods, Quantitative Research, Probability & Statistics, Research Design, Statistical Software
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Sourcing, Supplier Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Supplier Relationship Management, Procurement, Financial Modeling, Cost Benefit Analysis, Keyword Research, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Spreadsheet Software, Process Improvement, Business Communication, Data Analysis
Intermediate · Specialization · 3 - 6 Months

University of Amsterdam
Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Research Design, Sampling (Statistics), Research Reports, Science and Research, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Statistics, Regression Analysis, Statistical Inference, R Programming
Beginner · Specialization · 3 - 6 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Product Development, Competitive Analysis, Customer Insights, User Experience, New Product Development, Market Research, Market Opportunities, Marketing Strategies, Brand Strategy, Product Management, Market Analysis, Target Market, Usability Testing, A/B Testing, Cost Estimation
Intermediate · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Resilience, Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Positivity, Smart Goals, Optimism, Research Methodologies, Overcoming Obstacles, Research Design, Productivity, Positive Behavior Support, Cognitive flexibility, Relationship Building, Personal Development, Self-Awareness, Qualitative Research, Research, Empowerment, Psychology
Beginner · Specialization · 3 - 6 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Competitive Analysis, Product Development, Strategic Marketing, New Product Development, Marketing, User Experience, User Centered Design, Sales Strategy, Market Opportunities, Brand Strategy, Market Research, Product Management, Market Analysis, Business Strategy, Product Testing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Innovation, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Entrepreneurship, Creative Problem-Solving, Strategic Thinking, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Business, Data-Driven Decision-Making
Intermediate · Course · 1 - 3 Months

École Polytechnique
Skills you'll gain: Energy and Utilities, Climate Change Mitigation, Electrical Power, Environmental Issue, Sustainable Design, Hydrology, Electric Power Systems, Time Series Analysis and Forecasting, Water Resource Management, Predictive Modeling, Environment, Estimation, Mathematical Modeling, Physical Science
Intermediate · Course · 1 - 3 Months