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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create a Digital Mood Board with Canva

    Skills you'll gain: Canva (Software), Visual Storytelling, Storytelling, Color Theory, Color Matching, Graphical Tools, Document Management, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Design, Creative Design, Content Creation, Digital Design, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Compare Stock Returns with Google Sheets

    Skills you'll gain: Risk Analysis, Portfolio Risk, Google Sheets, Financial Analysis, Risk Management, Quantitative Research, Spreadsheet Software, Statistical Analysis, Statistical Methods, Statistics, Market Data, Probability & Statistics, Descriptive Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    688 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Building Digital Media using Graphic Design in PowerPoint

    Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Sharing, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    76 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Data Analysts' Toolbox - Excel, Power BI, Python, & Tableau

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Pivot Tables And Charts, Microsoft Excel, R Programming, Alteryx, R (Software), Dashboard, Statistical Programming, Data Transformation, Tableau Software, Data Cleansing, Data Visualization Software, Spreadsheet Software, Debugging, Data Visualization, Automation, Python Programming, Data Structures, Statistical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    30 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Applied Python Data Engineering

    Skills you'll gain: Data Visualization Software, PySpark, Data Visualization, Snowflake Schema, Data Storytelling, Site Reliability Engineering, Docker (Software), Databricks, Containerization, GitHub Copilot, Interactive Data Visualization, Plot (Graphics), Plotly, Data Pipelines, Kubernetes, Apache Spark, Apache Hadoop, Big Data, Data Science, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    130 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Getting Started with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Dashboard Creation, Data Presentation, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Real Time Data, Data Manipulation, Data Integration, Data Import/Export, Data Cleansing, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Modelos predictivos con aprendizaje automático

    Skills you'll gain: Data Ethics, Predictive Modeling, Classification And Regression Tree (CART), Statistical Machine Learning, Supervised Learning, Machine Learning Methods, Regression Analysis, Model Training, Applied Machine Learning, Predictive Analytics, Model Evaluation, Machine Learning Software, Scikit Learn (Machine Learning Library), Machine Learning, Machine Learning Algorithms, Classification Algorithms, Decision Tree Learning, Responsible AI, Model Optimization, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science with R - Capstone Project

    Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Presentation, Data Visualization, Data Collection, Predictive Modeling, Interactive Data Visualization, Web Scraping, Shiny (R Package), Ggplot2, Data Analysis, Data Cleansing, Predictive Analytics, Tidyverse (R Package), Regression Analysis, Data Transformation, Data Science, Dashboard, Statistical Analysis, Dashboard Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    116 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Human Centered Design, Sustainable Business, Innovation, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Market Dynamics, Cultural Sensitivity

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective)

    Skills you'll gain: Value-Based Care, Health Informatics, Care Coordination, Analytics, Health Care Administration, Clinical Data Management, Data Analysis, Interoperability, Data Ethics, Health Systems, Health Technology, Patient-centered Care, Predictive Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Revolution in Sports Media: Innovative Strategies

    Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Customer Analysis, Customer Insights, Promotional Strategies, Strategic Marketing, Market Intelligence, Integrated Marketing Communications, Consumer Behaviour, Marketing, Promotions and Campaigns, Strategic Planning, Marketing Communications, Operations Management, Financial Management, Analysis, Organizational Structure

    5
    Rating, 5 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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