• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • G

    Google Cloud

    Introduction to Image Generation

    Skills you'll gain: Generative AI, Model Deployment, Generative Model Architectures, Cloud Deployment, Model Training

    4.5
    Rating, 4.5 out of 5 stars
    ·
    197 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Emprendimiento y métodos ágiles de desarrollo en videojuegos

    Skills you'll gain: Scrum (Software Development), Value Propositions, Proposal Development, Sprint Retrospectives, Business Modeling, Video Game Development, Customer Analysis, Agile Methodology, Software Development Methodologies, Agile Software Development, Presentations, Entrepreneurship, Game Design, Target Audience, Sprint Planning, Target Market, Backlogs, Agile Product Development, Agile Project Management, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Getting Started with Technology Startups

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Value Propositions, New Product Development, Market Opportunities, Ideation, Gap Analysis, Innovation, Technology Strategies, Strategic Thinking, New Business Development, Engineering Management, Technology Solutions, Market Analysis, Business Strategies, Business Strategy, Competitive Analysis, Sustainable Business, Engineering

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, Persona (User Experience), User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Graphic and Visual Design, Interaction Design, Interactive Design, Layout Design, Design Elements And Principles, Typography, Prototyping

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    Nanotechnology and Nanosensors, Part 2

    Skills you'll gain: Materials science, Engineering, Scientific, and Technical Instruments, Semiconductors, Biomedical Technology, Medical Devices, Sensory Systems Analysis, Chemistry, Analytical Chemistry, Chemical Engineering, Manufacturing Processes

    4.8
    Rating, 4.8 out of 5 stars
    ·
    241 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Corporate Entrepreneurship: Innovating within Corporations

    Skills you'll gain: Proposal Development, Business Modeling, Innovation, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Business Valuation, Financial Modeling, Market Opportunities, New Business Development, Proposal Writing, Financial Reporting, Internal Auditing, Corporate Finance, Financial Statements, Corporate Strategy, Business Planning, Corporate Accounting, Project Finance, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    308 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Inteligencia Artificial Aplicada al Derecho

    Skills you'll gain: Legal Writing, Legal Strategy, Legal Technology, Prompt Engineering, Legal Pleadings, Responsible AI, Legal Research, Prompt Patterns, LLM Application, Large Language Modeling, Legal Risk, Data Ethics, AI literacy, Generative AI, AI Integrations, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Lund University

    Working for a sustainable future: concepts and approaches

    Skills you'll gain: Sustainable Systems, Sustainable Development, Systems Thinking, Sustainable Business, Corporate Sustainability, Policy Development, Environmental Issue, Policy Analysis, Research, and Development, Environmental Policy, Environmental Science, Climate Change Programs, Innovation, Natural Resource Management, Climate Change Adaptation, Community Development, Predictive Modeling, Climate Change Mitigation, Spatial Data Analysis, Resource Utilization, Geospatial Information and Technology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fred Hutchinson Cancer Center

    Researcher's Guide to Omic Data

    Skills you'll gain: Bioinformatics, Data Analysis Software, Data Processing, Data Analysis, Data Literacy, Molecular Biology, Molecular, Cellular, and Microbiology, Metadata Management, Science and Research, R Programming, Spatial Data Analysis, Data Collection, Scientific Methods, Biochemical Assays, Research, Cell Biology, Informatics, Biology, General Science and Research, Laboratory Techniques

    3.7
    Rating, 3.7 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Evaluación del y para el aprendizaje: enfoque cualitativo

    Skills you'll gain: Qualitative Research, Instructional and Curriculum Design, Teaching, Health Assessment, Psychological Evaluations, Educational Materials, Education and Training, Case Studies, Simulations, Simulation and Simulation Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    139 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Processamento Neural de Linguagem Natural em Português I

    Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Artificial Neural Networks, Tensorflow, Python Programming, Embeddings, Machine Learning Methods, Applied Machine Learning, Classification Algorithms, Model Training, Model Optimization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Neuroscience Methods

    Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Sensory Systems Analysis, Statistical Analysis, Data Analysis, Data Collection, Neurology, Psychology, Physiology, Image Analysis, Medical Imaging, Statistical Inference

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

1…222223224…459

In summary, here are 10 of our most popular market research courses

  • Introduction to Image Generation: Google Cloud
  • Emprendimiento y métodos ágiles de desarrollo en videojuegos: Universidad de los Andes
  • Getting Started with Technology Startups: University of Colorado Boulder
  • UX/UI Design Fundamentals: Usability and Visual Principles: SkillUp
  • Nanotechnology and Nanosensors, Part 2: Technion - Israel Institute of Technology
  • Corporate Entrepreneurship: Innovating within Corporations: University of Maryland, College Park
  • Inteligencia Artificial Aplicada al Derecho: Universidad de Palermo
  • Working for a sustainable future: concepts and approaches: Lund University
  • Researcher's Guide to Omic Data: Fred Hutchinson Cancer Center
  • Evaluación del y para el aprendizaje: enfoque cualitativo: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok