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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    2

    28DIGITAL

    Impact from digital transformation: A Nano course

    Skills you'll gain: Strategic Decision-Making, Digital Transformation, Business Transformation, Consumer Behaviour, Organizational Change, Leadership, Predictive Modeling, Forecasting, Market Analysis, Emerging Technologies, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Analytical Skills, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Spatial Data Analysis, Scatter Plots, Forecasting, Root Cause Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Regression Modeling in Practice

    Skills you'll gain: Regression Analysis, Logistic Regression, Statistical Methods, Statistical Analysis, Statistical Modeling, Data Analysis, Correlation Analysis, SAS (Software), Statistical Programming, Statistical Inference, Predictive Modeling, Model Evaluation, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
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    274 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    PowerBI for Beginners: Sales Data Exploration

    Skills you'll gain: Power BI, Interactive Data Visualization, Data Visualization, Dashboard Creation, Data Presentation, Dashboard, Trend Analysis, Exploratory Data Analysis, Customer Analysis, Data Visualization Software, Tree Maps, Sales, Business Intelligence, Data Analysis, Business Analytics, Data Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Creative Design, Prototyping, and Testing

    Skills you'll gain: Product Development, Product Design, Prototyping, Product Management

    4.2
    Rating, 4.2 out of 5 stars
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    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Capstone: Making the Case for AI

    Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Content Marketing, Data-Driven Marketing, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Customer Analysis, Artificial Intelligence

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Supply Chain & Operations

    Skills you'll gain: Process Mapping, Operations Management, Process Analysis, Process Improvement, Operations, Revenue Management, Business Modeling, Business Process Improvement, Supply Chain, Supply Chain Management, Business Process, Quality Improvement, Process Improvement and Optimization, Organizational Structure, Supply Chain Planning, Supply Management, Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
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    86 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Beginner: Figma UI / UX Design Essentials

    Skills you'll gain: Layout Design, Interactive Design, UI/UX Strategy, User Experience, Persona (User Experience), Systems Design, User Flows, Graphic and Visual Design, Data Sharing, Design Reviews, Design Software, Color Matching, Version Control

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Machine Learning for Supply Chains

    Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Model Evaluation, Data Preprocessing, Operations Research, Model Training, NumPy, Demand Planning, Feature Engineering, Supervised Learning, Supply Chain, Applied Machine Learning, Inventory Management, Trend Analysis, Data Visualization, Machine Learning, Data Science, Data Analysis

    3.4
    Rating, 3.4 out of 5 stars
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    87 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    How to edit and improve a Facebook Ad

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Campaigns, Social Media Content, Social Media Marketing, Online Advertising, Target Audience, Advertising Campaigns, Advertising, Social Media Strategy, Digital Advertising, Customer Insights, Social Media Analytics, Editing

    4
    Rating, 4 out of 5 stars
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    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Business Analysts: Faster Insights

    Skills you'll gain: Process Modeling, Responsible AI, Business Analysis, Business Process Modeling, Business Analytics, Stakeholder Management, Generative AI Agents, Stakeholder Engagement, Stakeholder Communications, Business Workflow Analysis, Business Process Improvement, AI Integrations, Data-Driven Decision-Making, Operational Efficiency, Data Visualization, SQL

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Exploring the Field of U.S. Payroll

    Skills you'll gain: Payroll, Payroll Administration, Payroll Tax, Payroll Processing, Non-Profit Accounting, Specialized Accounting, Labor Compliance, Record Keeping, Accounting, Tax Compliance, Income Tax, Law, Regulation, and Compliance, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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