• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    The Business Case for ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Business Reporting, Financial Reporting, Performance Reporting, Corporate Sustainability, Sustainable Business, Risk Management, Business Risk Management, Corporate Strategy, Stakeholder Engagement, Sustainability Standards, Data Strategy, Stakeholder Management, Financial Analysis, Stakeholder Communications, Performance Analysis, Value Propositions, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for PowerPoint and Word to Optimize Content Creation

    Skills you'll gain: Presentations, Microsoft Copilot, Microsoft PowerPoint, Microsoft Word, Multimedia, AI powered creativity, Microsoft 365, Animations, Editing, Writing and Editing, Content Optimization, Workflow Management, Content Creation, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Introduction to Machine Learning with Python

    Skills you'll gain: Supervised Learning, Unsupervised Learning, Generative Adversarial Networks (GANs), Generative AI, Model Training, Deep Learning, Image Analysis, Machine Learning Methods, Machine Learning Algorithms, Applied Machine Learning, Python Programming, Machine Learning, Generative Model Architectures, Artificial Neural Networks, Model Evaluation, Data Processing, Classification Algorithms, Computer Vision, Computer Programming, Regression Analysis

    3.7
    Rating, 3.7 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    UX Web Design: Build User-Centric Websites

    Skills you'll gain: User Research, UI/UX Research, User Experience, User Experience Design, Design Research, Logo Design, User Interface and User Experience (UI/UX) Design, User Centered Design, Persona (User Experience), Wireframing, UI/UX Strategy, Prototyping, Persona Development, Graphic and Visual Design, Application Design

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique

    Les deux infinis et nous - Voyages de l'infiniment grand à l'infiniment petit

    Skills you'll gain: Medical Imaging, Semiconductors, Physics, Radiology, Materials science, Radiation Therapy, General Science and Research, Science and Research, Physical Science, Laboratory Research, Energy and Utilities, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    离散优化建模基础篇 Basic Modeling for Discrete Optimization

    Skills you'll gain: Operations Research, Model Optimization, Mathematical Modeling, Functional Design, Mathematical Software, Computational Thinking, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Paesaggi di Roma Antica. Archeologia e storia del Palatino.

    Skills you'll gain: Ancient History, Scientific Methods, Research, Research Methodologies, Public History, Investigation, Spatial Analysis, Geographic Information Systems, World History, Data Integration, European History, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Assessing Cultural Climate

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Awareness, Workplace inclusivity, Benchmarking, Social Justice, Peer Review, Cultural Diversity, Social Sciences, Qualitative Research, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    64 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    علم النجاح: ما يجب أن تعرفه من الباحثين

    Skills you'll gain: Relationship Building, Action Oriented, Self-Motivation, Growth Mindedness, Personal Development, Optimism, Goal-Oriented, Planning, Goal Setting, Resilience, Adaptability, Self-Awareness, Persistence, Cognitive flexibility, Tenacity, Self-Discipline, Overcoming Obstacles, Strong Work Ethic, Follow Through, Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    ISAE-SUPAERO

    Introduction to Aircraft Airworthiness

    Skills you'll gain: Environmental Engineering, Process Validation, Safety Culture, Engineering Design Process, Engineering Change Order, Design Specifications, Systems Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The University of Melbourne

    Contemporary India

    Skills you'll gain: Art History, International Relations, Social Studies, Political Sciences, Culture, Socioeconomics, Diplomacy, Ancient History, World History, Social Sciences, Economic Development, Liberal Arts, Social Justice, Policy Analysis, Research, and Development, Public Policies, Cultural Diversity, Sociology, Economics, Diversity Awareness, Market Dynamics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

1…235236237…460

In summary, here are 10 of our most popular market research courses

  • The Business Case for ESG: Saïd Business School, University of Oxford
  • Generative AI for PowerPoint and Word to Optimize Content Creation: Microsoft
  • Introduction to Machine Learning with Python: Arizona State University
  • UX Web Design: Build User-Centric Websites: Northeastern University
  • Les deux infinis et nous - Voyages de l'infiniment grand à l'infiniment petit: École Polytechnique
  • 离散优化建模基础篇 Basic Modeling for Discrete Optimization: The Chinese University of Hong Kong
  • Paesaggi di Roma Antica. Archeologia e storia del Palatino.: Sapienza University of Rome
  • Assessing Cultural Climate: Rice University
  • علم النجاح: ما يجب أن تعرفه من الباحثين: University of Michigan
  • Introduction to Aircraft Airworthiness: ISAE-SUPAERO

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok