Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Michigan
Skills you'll gain: Automation, Interactive Learning, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Transportation Operations, Policy Analysis, Emerging Technologies, Sustainable Technologies, Health Equity, Social Impact, Environmental Issue, Socioeconomics, Sustainable Development, Climate Change Mitigation, Safety and Security
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Fraud detection, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Marketing Design, Content Creation, Presentations, Marketing Materials, Dashboard, Collaborative Software, Graphic Design, Marketing, User Accounts, Business
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Financial Modeling, Community Development, Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Community Outreach, Project Finance, Due Diligence, Sustainable Development, Property Management, Project Management, Capital Markets, Market Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Social Media Management, Social Media, Facebook, Social Media Marketing, Business Marketing, Account Management, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Rutgers the State University of New Jersey
Skills you'll gain: Demand Planning, Data Collection, Forecasting, Supply Chain Planning, Marketing Analytics, Time Series Analysis and Forecasting, Trend Analysis, Data Preprocessing, Regression Analysis, Data Analysis, Model Evaluation, Statistical Analysis, Data Visualization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media Marketing, Copywriting, Web Analytics
Beginner · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Data Ethics, Liberal Arts, Social Sciences, Social Impact, Emerging Technologies, Human Computer Interaction
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Liberal Arts, Machine Learning, Human Computer Interaction, Social Impact, Human Centered Design, Psychology, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

University of Cape Town
Skills you'll gain: Writing, Culture, Editing, Proofreading, Research, Cultural Diversity, Academic Advising, Sociology, Social Sciences, Creativity
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Ethics, Compliance Management, Consumer Behaviour, AI Enablement, Social Impact, Business Risk Management, Business Operations, AI Product Strategy, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Operations, Human Resources, Leadership and Management, Risk Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours