Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Duke University
Skills you'll gain: AWS SageMaker, MLOps (Machine Learning Operations), Microsoft Azure, Model Deployment, Data Engineering, Exploratory Data Analysis, Data Pipelines, Model Training, Amazon Web Services, Feature Engineering, Cloud Solutions, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Data Preprocessing, Cloud Deployment, Data Analysis, Applied Machine Learning, Machine Learning Methods, Machine Learning, Python Programming
Advanced · Course · 1 - 3 Months

Skillshare
Skills you'll gain: Layout Design, Interactive Design, UI/UX Strategy, User Experience, Persona (User Experience), Systems Design, User Flows, Graphic and Visual Design, Data Sharing, Design Reviews, Design Software, Color Matching, Version Control
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Email Marketing, Personalized Campaigns, Email Automation, Persona Development, AI Personalization, ChatGPT, Target Audience, Marketing Automation, Content Creation, AI Integrations
Intermediate · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Grant Applications, Digital Media Strategy, Digital Brand Strategy, Social Media Content, Social Media, Social Media Strategy, Stakeholder Engagement, Social Media Marketing, Brand Marketing, Web Presence, Campaign Planning, Content Strategy, Drive Engagement, Content Creation, Prospecting and Qualification
Beginner · Course · 1 - 3 Months

Multiple educators
Skills you'll gain: Storytelling, Data Storytelling, Solution Design, Conversion Funnel Analysis, Design Thinking, Business Strategies, Business Strategy, Sustainable Business, Brand Strategy, Process Design, Business Solutions, Technology Strategies, Brand Marketing, Business Planning, Digital Transformation, Business Architecture, Market Opportunities, Design Strategies, Design and Product, Innovation
Intermediate · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Statistical Analysis, Time Series Analysis and Forecasting, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Visualization, Data Science, Exploratory Data Analysis, Data Presentation, Statistical Programming, Statistical Methods, Statistical Machine Learning, Statistical Modeling, Applied Machine Learning, Probability & Statistics, R (Software), R Programming, Statistical Software, Forecasting, Machine Learning
Build toward a degree
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Model Evaluation, Classification And Regression Tree (CART), Data Ethics, Applied Machine Learning, Model Training, Unsupervised Learning, Convolutional Neural Networks, Random Forest Algorithm, Data Preprocessing, Data Analysis, Regression Analysis, Responsible AI, Recurrent Neural Networks (RNNs), Data Collection, Compliance Training, Regulatory Compliance, Test Tools, Learning Strategies, Test Planning, Goal Setting
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Rmarkdown, Stakeholder Communications, Data Ethics, Data Literacy, Data-Driven Decision-Making, Stakeholder Management, Data Cleansing, Interactive Data Visualization, Tableau Software, Spreadsheet Software, Data Validation, Data Visualization Software, R (Software), Data Integrity, Data Collection, Case Studies, Interviewing Skills
Beginner · Professional Certificate · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Applied Machine Learning, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resource Management, Human Resources Management and Planning, Data Strategy, Workforce Development, Digital Transformation, Machine Learning Methods, Data Engineering, Human Resources, Analytics, Data Science
Beginner · Specialization · 1 - 3 Months

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Scala Programming, User Interface (UI), Leaflet (Software), Data Processing, Interactive Data Visualization, Scientific Visualization, Big Data, Visualization (Computer Graphics), Geospatial Mapping, Data Manipulation, Data Transformation, Apache Spark, Spatial Data Analysis, Computer Graphics
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Fundraising, Gift Accounting, Fundraising and Crowdsourcing, Philanthropy, Tax Planning, Marketing Planning, Customer Relationship Building, Developing Training Materials, Tax Management, Accounting and Finance Software, Income Tax, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Tax Compliance, Marketing Materials, Administration, Policy Development, Tax
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Partnership, Competitive Intelligence, Competitive Analysis, Corporate Strategy, Market Intelligence, Go To Market Strategy, Intercultural Competence, Market Opportunities, Global Marketing, E-Commerce, Mergers & Acquisitions, Cultural Sensitivity, Economic Development, Decision Making, Cultural Diversity
Beginner · Course · 1 - 4 Weeks