• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    ManyChat for Beginners: Automate Instagram Lead Generation

    Skills you'll gain: Instagram, Email Marketing, Email Automation, Lead Generation, Marketing Automation, Make.com, Digital Marketing Tools, Google Sheets, Social Media, Gmail

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Economics and Policies of Climate Change

    Skills you'll gain: Environmental Policy, Economics, Climate Change Programs, Environmental Issue, Economics, Policy, and Social Studies, Financial Policy, Climate Change Mitigation, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Futures Exchange, Environmental Regulations, Derivatives, Market Analysis, Financial Market, Tax, Financial Trading, Mathematical Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Lean Six Sigma - Green Belt

    Skills you'll gain: Lean Six Sigma, Process Improvement and Optimization, Six Sigma Methodology, Process Mapping, Process Improvement, Process Analysis, Quality Improvement, Business Process Improvement, Business Process, Lean Methodologies, Continuous Improvement Process, Lean Manufacturing, Process Management, Waste Minimization, Statistical Analysis, Process Flow Diagrams, Quality Management, Operational Efficiency, Statistical Process Controls, Quality Monitoring

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create Social Media Ad Campaign using Canva

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Online Advertising, Social Media Content, Social Media Marketing, Marketing Design, Dashboard, Graphic Design, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Software Sales

    Skills you'll gain: Sales Strategy, Selling Techniques, Sales Presentation, Sales Process, Sales Development, General Sales Practices, Market Analysis, Sales, Specialized Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Customer Engagement, Customer Analysis, Market Dynamics, Value Propositions, Company, Product, and Service Knowledge, Customer Communications Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    American Politics, Foreign Policy, and US-India Ties

    Skills you'll gain: International Relations, Public Policies, Social Studies, Economics, Policy, and Social Studies, Political Sciences, Financial Policy, International Finance, Diplomacy, Economics, World History, European History, Economic Development, Policy Development, Policy Analysis, Public Affairs, Technology Strategies, Public Safety and National Security, Lobbying, Governance, Security Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Professional Development, Marketing and Public Relations, Analysis, Data Presentation, Trend Analysis, Business Writing, Writing, Professionalism, Sustainable Business, Corporate Sustainability, Environmental Issue, Public Relations, Product Lifecycle Management, Presentations, Communication, Constructive Feedback

    4.5
    Rating, 4.5 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    UBITS

    Innovación en el mundo corporativo

    Skills you'll gain: Innovation, Organizational Change, Change Management, Corporate Sustainability, Corporate Strategy, Business Transformation, Business Leadership, Process Management, Organizational Development, Growth Strategies, Business Strategy, Culture Transformation, Organizational Structure, Customer Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Creative Thinking and Innovation

    Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Innovation, Ideation, Cognitive flexibility, Design Thinking, Open Mindset, Strategic Thinking, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Ética y Gobierno Corporativo

    Skills you'll gain: Governance, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Business, Corporate Strategy, Business Strategies, Sustainability Reporting, Sustainable Development, Sustainability Standards, Ethical Standards And Conduct, Environmental Issue, Corporate Communications, Strategic Communication, Environment and Resource Management, Stakeholder Management, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    306 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Sensory Science

    Skills you'll gain: Sensory Systems Analysis, Food Quality Assurance And Control, Food and Beverage, Consumer Behaviour, Quality Assurance, Product Testing, Science and Research, Human Factors, Nutrition and Diet, Marketing Psychology, Analytical Testing, Product Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Sustainable Business Practices

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Stakeholder Management, Sustainability Reporting, Stakeholder Analysis, Drive Engagement, Sustainability Standards, Procurement, Communication Planning, Business Operations, Strategic Communication, Culture Transformation, Strategic Sourcing, Supply Chain Planning, Communication Strategies, Business Strategy, Employee Engagement, Supply Chain Management, Systems Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1…248249250…539

In summary, here are 10 of our most popular marketing strategy courses

  • ManyChat for Beginners: Automate Instagram Lead Generation: Coursera
  • Economics and Policies of Climate Change: EDHEC Business School
  • Lean Six Sigma - Green Belt: Packt
  • Create Social Media Ad Campaign using Canva: Coursera
  • Software Sales: Coursera
  • American Politics, Foreign Policy, and US-India Ties: O.P. Jindal Global University
  • Careers in Sustainability: Arizona State University
  • Innovación en el mundo corporativo: UBITS
  • Creative Thinking and Innovation: The University of Sydney
  • Ética y Gobierno Corporativo: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok