Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Maryland, College Park
Skills you'll gain: Usability, Human Computer Interaction, Authentications, Security Engineering, Usability Testing, Interaction Design, Human Factors, Information Privacy, Cybersecurity, Personally Identifiable Information, User Interface (UI) Design, Multi-Factor Authentication, User Centered Design, Design
Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Automation, Interactive Learning, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Transportation Operations, Policy Analysis, Emerging Technologies, Sustainable Technologies, Health Equity, Social Impact, Environmental Issue, Socioeconomics, Sustainable Development, Climate Change Mitigation, Safety and Security
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Fraud detection, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Marketing Design, Content Creation, Presentations, Marketing Materials, Dashboard, Collaborative Software, Graphic Design, Marketing, User Accounts, Business
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Financial Modeling, Community Development, Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Community Outreach, Project Finance, Due Diligence, Sustainable Development, Property Management, Project Management, Capital Markets, Market Research
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Recruitment, Communication, Verbal Communication Skills, Compensation Management, Professionalism, Storytelling, Problem Solving, Self-Awareness, Analytical Skills
Mixed · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: Ethical Standards And Conduct, Social Impact, World History, Cultural Diversity, Social Justice, Art History, European History, Political Sciences
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, User Accounts, Information Privacy, Safety and Security, Social Media, Single Sign-On (SSO), Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research
Beginner · Guided Project · Less Than 2 Hours

Rutgers the State University of New Jersey
Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Social Justice, Economics, Policy, and Social Studies, Public Policies, Governance, Law, Regulation, and Compliance, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Skills you'll gain: Professional Networking, LinkedIn, Content Creation, Professional Development, Relationship Building, Social Media, Branding, Social Media Strategy
Intermediate · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Curiosity, Self-Awareness, Psychology, Human Development, Emotional Intelligence, Biology, Relationship Building, Case Studies, Research
Beginner · Course · 1 - 3 Months