• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    T

    The University of Edinburgh

    How to Create Video for Online Courses

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Videography, Post-Production, Video Editing, Course Development, Storyboarding, Media Production, Cinematography, Web Content Accessibility Guidelines, Content Creation, Visual Storytelling, Storytelling, Editing, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Conversational Selling Playbook for SDRs

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Inside Sales, Emotional Intelligence, Consultative Selling, Phone Sales, Selling Techniques, Consultative Approaches, Sales, Sales Strategy, Closing (Sales), General Sales Practices, Rapport Building, Demand Generation, Empathy, Cross-Channel Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Aplicar Atividades PhET para Educação STEM

    Skills you'll gain: Simulations, Simulation and Simulation Software, Design Reviews, Mathematics Education, Science and Research, Conceptual Design, User Feedback

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI for Business Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, AI literacy, Management Consulting, Artificial Intelligence, Business Consulting, Consulting, AI Enablement, Risking, Microsoft Copilot, Quality Assurance, AI powered creativity, Market Intelligence, Market Research, Analysis, Automation, Project Scoping, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    443 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: Innovation, Ideation, Entrepreneurship, Competitive Analysis, New Business Development, Market Analysis, Product Lifecycle Management, Market Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Commercialization, Sales Management, Social Media Marketing, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Geneva

    Disease Screening in Public Health

    Skills you'll gain: Patient Evaluation, Gerontology, Health Policy, Program Evaluation, Geriatrics, Public Health and Disease Prevention, Preventative Care, Prenatal Care, Epidemiology, Health Equity, Maternal Health, Health Disparities, Diagnostic Tests, Public Health, Health Education, Child Health, General Medical Tests and Procedures, Laboratory Testing, Primary Care, Healthcare Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    407 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Washington

    Lesson | Business English Skills: How to Write Effective Openings and Closings to Emails

    Skills you'll gain: Business Communication, English Language, Business Writing, Business Correspondence, Communication, Professional Networking, Relationship Building, Writing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    534 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Comment créer des stories Facebook et Instagram avec Canva

    Skills you'll gain: Canva (Software), Storytelling, Visual Storytelling, Social Media Content, Creative Design, Style Guides, Graphic Design, Content Creation, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Global Business Communication

    Skills you'll gain: Data Storytelling, Active Listening, Business Writing, Data Visualization, Concision, Data Presentation, Sales Presentation, Non-Verbal Communication, Sales Strategy, Sales Presentations, Customer Relationship Management (CRM) Software, Writing, Persuasive Communication, Team Collaboration, Virtual Teams, Business Communication, Technical Communication, Communication, Marketing Communications, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Designing Your Personal Weight Loss Plan

    Skills you'll gain: Nutrition and Diet, Meal Planning And Preparation, Nutrition Education, Goal Setting, Behavioral Management, Overcoming Obstacles, Smart Goals, Habit Formation, Behavior Management, Exercise Science, Chronic Diseases, Self-Awareness

    4
    Rating, 4 out of 5 stars
    ·
    578 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Forex - Trading Around the World

    Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Securities (Finance), Market Data, Market Dynamics, Market Liquidity, Investments, Portfolio Risk, Profit and Loss (P&L) Management, Market Analysis, Order Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 4 Weeks

1…252253254…600

In summary, here are 10 of our most popular social media marketing courses

  • How to Create Video for Online Courses: The University of Edinburgh
  • Conversational Selling Playbook for SDRs: Salesforce
  • Aplicar Atividades PhET para Educação STEM: University of Colorado Boulder
  • Generative AI for Business Consultants: Fractal Analytics
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • Mise en route avec Facebook Commerce Manager: Coursera
  • Disease Screening in Public Health: University of Geneva
  • Lesson | Business English Skills: How to Write Effective Openings and Closings to Emails: University of Washington
  • Comment créer des stories Facebook et Instagram avec Canva: Coursera
  • Global Business Communication: STARWEAVER

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok