Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Washington
Skills you'll gain: Feature Engineering, Model Evaluation, Data Analysis, Predictive Modeling, Data Wrangling, Statistical Modeling, Statistics, Data Science, Data Preprocessing, Predictive Analytics, Data Integration, Data Collection, Applied Machine Learning, R Programming, Research, Data Validation, Python Programming
Mixed · Course · 1 - 3 Months

Skills you'll gain: Cold Calling, Sales Prospecting, Overcoming Objections, Selling Techniques, Sales, Telephone Skills, Sales Strategy, Sales Presentations, Setting Appointments, Sales Pipelines, Rapport Building, Communication, Relationship Building
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Descriptive Statistics, Data Analysis, Exploratory Data Analysis, Quantitative Research, R Programming, Statistical Analysis, Probability & Statistics, Statistics, Data Science
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Credit Risk, Financial Analysis, Financial Statement Analysis, Financial Modeling, Cash Flows, Lending and Underwriting, Portfolio Risk, Financial Management, Investments, Risk Analysis, Corporate Finance, Market Data, Return On Investment, Business Valuation, Data Modeling, Case Studies, Excel Formulas, Business Analytics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Dataflow, Google Cloud Platform, Real Time Data, Data Pipelines, Data Lakes, Data Governance, PySpark, Tensorflow, Metadata Management, Apache Spark, Dashboard, Apache Airflow, Data Import/Export, Data Processing, Big Data, Data Architecture, Extract, Transform, Load, Feature Engineering, Applied Machine Learning
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Pinterest, User Accounts, Information Privacy, Safety and Security, Social Media, Single Sign-On (SSO), Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Microsoft Copilot, Generative AI, Power BI, Data Visualization, Microsoft Power Platform, Data Presentation, Interactive Data Visualization, Data Storytelling, Data Analysis Expressions (DAX), Business Intelligence, Prompt Engineering, Data Manipulation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Incident Response, Computer Security Incident Management, User Accounts, Security Information and Event Management (SIEM), Authorization (Computing), Machine Learning, Event Monitoring, Systems Administration, Performance Tuning, Data Visualization, Threat Detection, Anomaly Detection, Continuous Monitoring, Correlation Analysis, Data Analysis, Authentications
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Video Production, Content Creation, Social Media Content, Social Media, Live Streaming, Social Media Strategy, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media, Social Media Marketing, Control Panels, Market Research, User Research
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Interviewing Skills
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Problem Solving, Customer Analysis, Presentations, Creative Thinking, Target Audience, Brainstorming, Customer Insights, Market Opportunities, Team Oriented, Ideation, Market Research, Solution Design, Business Research, Complex Problem Solving
Beginner · Specialization · 3 - 6 Months