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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Startup Entrepreneurship

    Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Strategic Thinking, Initiative and Leadership, Market Research, New Product Development, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Portfolio Risk, Business Risk Management, Capital Markets, Risk Analysis, Risk Modeling, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Finance, Equities, Performance Analysis, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Orchestration, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Oil and Gas, Market Dynamics, Energy and Utilities, Transportation Operations, Operations, Production Process, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Self-Assessment

    Skills you'll gain: Self-Awareness, Personal Attributes, Personal Development, Research, Student-Centred Learning, Lifelong Learning, Goal Setting, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D
    S

    Multiple educators

    Machine Learning

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Transfer Learning, Machine Learning, Jupyter, Applied Machine Learning, Data Ethics, Decision Tree Learning, Model Evaluation, Tensorflow, Scikit Learn (Machine Learning Library), NumPy, Predictive Modeling, Deep Learning, Artificial Intelligence, Classification Algorithms, Reinforcement Learning, Random Forest Algorithm, Feature Engineering, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Deep Learning

    Skills you'll gain: Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Computer Vision, Transfer Learning, Deep Learning, Image Analysis, Hugging Face, Natural Language Processing, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Applied Machine Learning, Embeddings, Supervised Learning, Keras (Neural Network Library), Machine Learning, Debugging, Performance Tuning, PyTorch (Machine Learning Library), Data Preprocessing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Genomics: Decoding the Universal Language of Life

    Skills you'll gain: Life Sciences, Molecular Biology, Biotechnology, Precision Medicine, Biology, Physiology, Sustainable Development, Environmental Science, Cell Biology, Microbiology, Biomedical Engineering, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    330 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Stanford University

    Writing in the Sciences

    Skills you'll gain: Peer Review, Writing and Editing, Writing, Journals, Editing, Science and Research, Grammar, Research, Healthcare Ethics, Storytelling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Career Discovery

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Introduction to Google SEO: University of California, Davis
  • Startup Entrepreneurship: Technion - Israel Institute of Technology
  • Investment Management: University of Geneva
  • Generative AI Strategic Leader: Vanderbilt University
  • Oil & Gas Industry Operations and Markets : Duke University
  • Self-Assessment: University of California, Davis
  • Machine Learning: DeepLearning.AI
  • Deep Learning: DeepLearning.AI
  • Genomics: Decoding the Universal Language of Life: University of Illinois Urbana-Champaign
  • Pricing Strategy in Practice: University of Virginia

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