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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Content Creation, Generative AI Agents, Ideation, AI Personalization, Social Media Content, Content Strategy, Brainstorming, Paid media, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Leading Diverse Teams

    Skills you'll gain: Cross-Functional Team Leadership, Diversity and Inclusion, Intercultural Competence, Diversity Awareness, Workplace inclusivity, Organizational Leadership, Cultural Diversity, Business Leadership, People Development, Leadership, Leadership Development, Global Marketing, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    104 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Global Public Procurement

    Skills you'll gain: Bidding, Procurement, Purchasing, Business Development, Registration, Vendor Management, Request for Proposal, Law, Regulation, and Compliance, Contract Management, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    How To Get Started With Pinterest Shopping

    Skills you'll gain: Pinterest, Organizational Skills, Social Media Content, Merchandise Maintenance, Account Management, User Accounts, Direct Selling, Marketing, Business Marketing, Product Promotion, Business Strategy, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    National Taiwan University

    職場素養 (Professionalism)

    Skills you'll gain: Professionalism, Verbal Communication Skills, Professional Development, Emotional Intelligence, Communication, Initiative and Leadership, Literacy, Empathy & Emotional Intelligence, Business Communication, Communication Strategies, Personal Attributes, Collaboration, Intercultural Competence, Interpersonal Communications, Executive Presence, Lifelong Learning, Self-Awareness, Self-Discipline, Non-Verbal Communication, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    431 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create a website with MailChimp

    Skills you'll gain: Search Engine Optimization, Content Management, Web Design, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Selecting the Right Customer & Channel

    Skills you'll gain: Customer Analysis, Customer Acquisition Management, Customer Insights, Marketing Channel, Marketing Analytics, Customer Relationship Management, Business-To-Consumer, Customer Retention, Cross-Channel Marketing, B2B Sales, Operating Cost, Strategic Marketing, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Strategic Thinking, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma

    4.9
    Rating, 4.9 out of 5 stars
    ·
    55 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    United Cities and Local Governments of Africa

    Planning for Climate Change in African Cities

    Skills you'll gain: Climate Change Adaptation, Climate Change Programs, Climate Change Mitigation, Environmental Policy, Environmental Issue, Social Determinants Of Health, Community Development, Environmental Resource Management, Sustainable Development, Decision Support Systems, Governance, Vulnerability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for YouTube

    Skills you'll gain: Video Production, Web Analytics and SEO, Media Production, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Content Creation, Web Content, Live Streaming, Storytelling, Scripting

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Leadership: An Introduction

    Skills you'll gain: Persuasive Communication, Business Ethics, Creativity, Creative Thinking, Leadership, Organizational Leadership, Ethical Standards And Conduct, Influencing, Innovation, Diversity and Inclusion, Team Leadership, Strategic Leadership, Business Leadership, Leadership Development, Leadership and Management, Responsible AI, Communication, Artificial Intelligence, Decision Making, Cultural Diversity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    39 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Smarter Content Creation with Microsoft Copilot: Microsoft
  • Leading Diverse Teams: University of California, Irvine
  • Global Public Procurement: Korea Advanced Institute of Science and Technology(KAIST)
  • How To Get Started With Pinterest Shopping: Coursera
  • 職場素養 (Professionalism) : National Taiwan University
  • Create a website with MailChimp: Coursera
  • YouTube Optimization: Grow Your Presence: Coursera
  • Selecting the Right Customer & Channel : University of Maryland, College Park
  • MBE Mastering Business Essentials: Emory University
  • Planning for Climate Change in African Cities: United Cities and Local Governments of Africa

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