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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Strategy & Communication

    Skills you'll gain: Newsletters, Email Marketing, Email Automation, Stakeholder Communications, Stakeholder Management, Stakeholder Engagement, Campaign Management, Content Performance Analysis, Marketing Automation, Strategic Communication, Marketing Communications, Personalized Campaigns, Campaign Planning, Generative AI Agents, Performance Analysis, Communication Strategies, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Market Analysis

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Marketing Foundations

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Marketing Automation, Marketing Operations, Copywriting, A/B Testing, Information Privacy, Campaign Management, Email Security, Data-Driven Decision-Making, Target Audience, Conversion Funnel Analysis, Content Optimization, HubSpot CRM, General Data Protection Regulation (GDPR), Customer Data Management, Content Performance Analysis, Email Automation, Compliance Management, Marketing Analytics

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Arts and Culture Strategy

    Skills you'll gain: Risk Analysis, Risk Management, Organizational Structure, Risk Mitigation, Organizational Strategy, Culture Transformation, Strategic Leadership, Art History, Organizational Effectiveness, Drive Engagement, Target Market, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Performing Arts, Target Audience, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    241 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Process Modeling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, AI Product Strategy, Workflow Management, AI Enablement, Product Management, Market Opportunities, Sustainable Development, Social Impact, Generative AI, Customer Insights, Innovation, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, New Business Development, Strategic Thinking, Corporate Strategy, Market Dynamics, Target Market

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    51 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    AI Concepts and Strategy

    Skills you'll gain: Generative Model Architectures, Generative AI, Artificial Intelligence, AI Product Strategy, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Responsible AI, Large Language Modeling, Strategic Thinking, Risk Management, Informatics

    4.6
    Rating, 4.6 out of 5 stars
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    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Product Management, Product Planning, Stakeholder Management, Product Requirements, New Product Development, Stakeholder Engagement, Product Development, Functional Specification, Ideation, Stakeholder Communications, Responsible AI, Requirements Management, Innovation, Market Opportunities, Market Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Technology Strategy: Creative Destruction

    Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Business Transformation, Organizational Strategy, Business Strategy, Strategic Thinking, Product Management, Market Dynamics, Emerging Technologies, Competitive Analysis, Market Share, Value Propositions, Network Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Business Strategies, Strategic Partnership, Consulting, Corporate Strategy, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Development, Organizational Effectiveness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy in Practice

    Skills you'll gain: Market Dynamics, Revenue Management, Strategic Marketing, Presentations, Consumer Behaviour, Customer Analysis, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Case Studies, Customer Insights, Market Share, Business Economics, B2B Sales

    4.7
    Rating, 4.7 out of 5 stars
    ·
    171 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Multichannel Marketing - Email, Content and Mobile Marketing

    Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, Content Development and Management, HubSpot CRM, Marketing Strategies, Content Optimization, Data-Driven Marketing, Web Content, Social Media Content, Paid media, Email Automation, Marketing Effectiveness, Target Audience, Customer Relationship Management (CRM) Software, Marketing Planning, Marketing, Digital Marketing, Customer Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Planning, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Campaign Planning, Branding, Brand Awareness, Regression Analysis, Return On Investment, Consumer Behaviour, Statistical Analysis, Correlation Analysis, Online Advertising

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Email Strategy & Communication: Coursera
  • Email Marketing Foundations: Coursera
  • Arts and Culture Strategy: University of Pennsylvania
  • AI Innovation & Product Strategy: STARWEAVER
  • Innovation and International Strategy: Illinois Tech
  • AI Concepts and Strategy: Rutgers the State University of New Jersey
  • Product Strategy and Roadmapping: Microsoft
  • Technology Strategy: Creative Destruction: University of Illinois Urbana-Champaign
  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Pricing Strategy in Practice: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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425 courses
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145 courses
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Math and Logic
70 courses
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