• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    TikTok Monetization: Collaborate with Brands

    Skills you'll gain: TikTok, Product Promotion, Content Strategy, Social Media Content, Direct Selling, Strategic Partnership, Revenue Management, Driving engagement, Market Opportunities, Brand Marketing, Marketing Strategies, Live Streaming

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Effective Corporate Communication: Principles & Evolution

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Stakeholder Engagement, Intercultural Competence, Public Relations, Cultural Diversity, Communication Strategies, Business Ethics, Crisis Management, Cultural Sensitivity, Ethical Standards And Conduct, Digital Communications, Drive Engagement, Employee Engagement, Branding

    4.6 stars, 34 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (34) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    An Introduction to Fixed Income Securities

    Skills you'll gain: Risk Analysis, Securities (Finance), Financial Analysis, Credit Risk, Financial Market, Portfolio Risk, Investments, Risk Management, Equities, Market Dynamics, Portfolio Management, Finance, Investment Banking

    4.5 stars, 29 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (29) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Macquarie University

    Cyber Security: Data Security and Information Privacy

    Skills you'll gain: Data Security, Threat Detection, Cybersecurity, Cyber Attacks, Cyber Risk, Data Management, Security Management, Encryption, Security Software, Data Sharing, Security Strategy, Network Security, Data Access, Risk Modeling, Statistical Methods

    4.6 stars, 15 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (15) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Program Communications Planning in ClickUp

    Skills you'll gain: Program Management, Communication Planning, Project Documentation, Project Management Software, Process Modeling, Project Management, Diagram Design, Program Development, Agile Methodology, Communication Strategies, Strategic Communication

    4.4 stars, 10 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.4 (10) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • S

    SkillsBooster Academy

    Vibe Coding with Lovable: From Idea to App

    Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing

    4.4 stars, 17 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (17) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Snowflake for Beginners: Make your First Snowsight Dashboard

    Skills you'll gain: Dashboard, Dashboard Creation, Data Warehousing, Data Presentation, Relational Databases, Database Development, Data Access, Database Management, SQL, Query Languages, Data Management, Data Analysis, Data Analysis Software, Cloud Computing, Benchmarking, Market Share

    4.4 stars, 56 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (56) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Customer Support digital transformation with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development

    4.9 stars, 14 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (14) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Learning and Development

    Skills you'll gain: Responsible AI, Microsoft Copilot, Generative AI, Training and Development, ChatGPT, Education Software and Technology, Training Programs, AI literacy, Developing Training Materials, AI Integrations, Innovation, Case Studies, Automation, Design Strategies, Program Evaluation

    4.3 stars, 12 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (12) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidades Anáhuac

    Introducción al Derecho Internacional Público

    Skills you'll gain: International Relations, Diplomacy, Public Policies, Arbitration, Negotiation, Law, Regulation, and Compliance, Commercial Laws, Economics, Governance, Organizational Structure

    4.5 stars, 28 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (28) · Beginner · Course · 1 - 3 Months

  • A

    Automatic Data Processing, Inc. (ADP)

    Compensation: Job Evaluations & Pay Structures

    Skills you'll gain: Job Evaluation, Compensation Analysis, Compensation Strategy, Compensation Management, Job Analysis, Compensation and Benefits, Data Visualization, Data Analysis

    4.7 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Agile and Hybrid Approaches

    Skills you'll gain: Agile Project Management, Agile Methodology, Agile Product Development, Project Management Life Cycle, Kanban Principles, Project Management Institute (PMI) Methodology, Project Management, Performance Metric, Workflow Management, Project Planning, Project Performance, Lean Methodologies

    4.9 stars, 24 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (24) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…276277278…539

In summary, here are 10 of our most popular marketing strategy courses

  • TikTok Monetization: Collaborate with Brands: Coursera
  • Effective Corporate Communication: Principles & Evolution: STARWEAVER
  • An Introduction to Fixed Income Securities: Coursera
  • Cyber Security: Data Security and Information Privacy: Macquarie University
  • Program Communications Planning in ClickUp: Coursera
  • Vibe Coding with Lovable: From Idea to App: SkillsBooster Academy
  • Snowflake for Beginners: Make your First Snowsight Dashboard: Coursera
  • Customer Support digital transformation with HubSpot: Coursera
  • GenAI for Learning and Development: Coursera
  • Introducción al Derecho Internacional Público: Universidades Anáhuac

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok