• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Persona Development, Organizational Strategy, Internal Communications, Business Strategy, Marketing Design

    4.8 stars, 340 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (340) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Security Best Practices in Google Cloud

    Skills you'll gain: Identity and Access Management, Cloud Security, OAuth, Google Cloud Platform, Kubernetes, Cloud Storage, Authentications, Security Controls, Application Security, Authorization (Computing), Data Security, Role-Based Access Control (RBAC), Hardening, Web Applications, Vulnerability Scanning, Encryption, Key Management, Virtual Machines

    4.7 stars, 351 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (351) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3 stars, 156 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (156) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    Strategic Procurement and Sourcing Conclusions

    Skills you'll gain: Strategic Sourcing, Procurement, Purchasing, Supply Chain, Supply Management

    4.8 stars, 236 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (236) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Adobe

    Document Design

    Skills you'll gain: Adobe Acrobat, Document Management, Document Control, Workflow Management, Packaging and Labeling, Collaborative Software, Design Reviews, File Management, Client Services, Graphic Design, Digital Design, Version Control, Branding, Business Systems, Constructive Feedback

    4.7 stars, 198 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (198) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Proactive Computer Security

    Skills you'll gain: Open Web Application Security Project (OWASP), Penetration Testing, Metasploit, Security Testing, Security Strategy, Vulnerability Assessments, Cyber Security Assessment, Security Management, Vulnerability Scanning, Cyber Threat Intelligence, Information Systems Security, Exploitation techniques, Security Controls, Data Sharing

    4.7 stars, 268 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (268) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    Erasmus University Rotterdam

    Digital Governance

    Skills you'll gain: Legal Risk, Law, Regulation, and Compliance, Legal Technology, Emerging Technologies, Cyber Governance, Arbitration, Market Dynamics, Litigation and Civil Justice, Digital Analysis, Court Systems, Adjudication, E-Commerce, Political Sciences, Competitive Analysis, Automation, Digital Transformation, Data Ethics, Intellectual Property, Economics, Policy, and Social Studies, Public Administration

    4.6 stars, 202 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (202) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • L

    LearnQuest

    Java Class Library

    Skills you'll gain: Spring Framework, Java Programming, Java, File I/O, Java Platform Enterprise Edition (J2EE), Object Oriented Programming (OOP), Application Frameworks, Code Reusability, Object Oriented Design, Data Structures, File Management

    4.7 stars, 224 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (224) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universiteit Leiden

    Risk in Modern Society

    Skills you'll gain: Risk Management, Operational Risk, Risk Mitigation, Risk Analysis, Safety and Security, Hazard Analysis, Cybersecurity, Environmental Issue, Public Health

    4.7 stars, 228 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (228) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Essential Aspects of Software, Hardware, and Data Backup

    Skills you'll gain: Authorization (Computing), Hardening, Data Storage, Data Security, Security Controls, Data Storage Technologies, Role-Based Access Control (RBAC), Identity and Access Management, Application Security, Information Assurance, Software Installation, Endpoint Security, Disaster Recovery, Information Systems Security, Data Management, Enterprise Security, System Configuration, Infrastructure Security, Computer Hardware

    4.7 stars, 161 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (161) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    MongoDB Inc.

    Introduction to MongoDB

    Skills you'll gain: MongoDB, Database Systems, Database Development, Database Management, Transaction Processing, Databases, NoSQL, Database Management Systems, Database Administration, Data Modeling, Database Design, Query Languages, Data Integrity, Data Storage, Cloud Deployment, Document Management, Cloud Platforms, Application Development

    4.6 stars, 110 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (110) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Team Building and Leadership in Project Management

    Skills you'll gain: Team Building, Virtual Teams, Team Leadership, Team Management, Conflict Management, Teamwork, Team Performance Management, Leadership and Management, Leadership, Project Management, Project Management Institute (PMI) Methodology, Intercultural Competence, Leadership Development, Team Motivation, Organizational Leadership, Telecommuting, Communication Strategies, Communication

    4.8 stars, 113 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (113) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…288289290…834

In summary, here are 10 of our most popular brand management courses

  • Gestión de Marca: Tecnológico de Monterrey
  • Security Best Practices in Google Cloud: Google Cloud
  • Product Strategy in the age of GenAI: Coursera
  • Strategic Procurement and Sourcing Conclusions: Rutgers the State University of New Jersey
  • Document Design: Adobe
  • Proactive Computer Security: University of Colorado System
  • Digital Governance: Erasmus University Rotterdam
  • Java Class Library: LearnQuest
  • Risk in Modern Society: Universiteit Leiden
  • Essential Aspects of Software, Hardware, and Data Backup: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok