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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    GenAI for Product Managers

    Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

    3.9 stars, 32 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.9 (32) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Human Capital: Foundations and Essentials

    Skills you'll gain: Human Capital, Human Resources, Human Resources Management and Planning, Human Resource Strategy, Human Resource Management, HR Tech, People Analytics, Employee Engagement, Workforce Development, Compensation Management, Compensation and Benefits, Occupational Safety And Health, Legal Risk, Labor Law, Organizational Leadership, Health And Safety Standards, Communication Strategies

    4.6 stars, 18 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (18) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Managing Projects with AI

    Skills you'll gain: Responsible AI, Project Management Software, AI Product Strategy, Project Risk Management, Project Management, Project Implementation, Project Planning, Risk Management, AI Workflows, Timelines, Project Scoping, Project Performance, Scheduling, Governance, Team Collaboration, Generative AI Agents, Generative AI, Forecasting, Digital Transformation, Decision Making

    3.2 stars, 6 reviews, Intermediate, Course, 1 - 3 Months

    ★ 3.2 (6) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, AI Integrations, ChatGPT, AI literacy, Presentations, Generative AI, AI Personalization, AI Workflows, Artificial Intelligence, Brainstorming

    4.3 stars, 15 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.3 (15) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Continuous Integration

    Skills you'll gain: Continuous Integration, CI/CD, Continuous Deployment, Integration Testing, DevOps, Software Development, Continuous Monitoring, Software Development Tools, System Monitoring, Build Tools, Containerization, Docker (Software), Application Deployment, Development Environment, Security Controls, GitHub, Automation

    4 stars, 41 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4 (41) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    Duke University

    Spark, Hadoop, and Snowflake for Data Engineering

    Skills you'll gain: PySpark, Snowflake Schema, Databricks, Data Pipelines, Apache Spark, MLOps (Machine Learning Operations), Apache Hadoop, Data Architecture, Big Data, Data Warehousing, Data Quality, Data Integration, Data Processing, DevOps, Model Training, Model Deployment, Distributed Computing, Data Transformation, SQL, Python Programming

    3.9 stars, 71 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 3.9 (71) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Tableau Public for Beginners: Data Visualization Basics

    Skills you'll gain: Dashboard, Dashboard Creation, Data Presentation, Tableau Software, Data Visualization Software, Data Literacy, Descriptive Analytics, Data Import/Export

    3.6 stars, 11 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 3.6 (11) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Build your first Machine Learning Pipeline using Dataiku

    Skills you'll gain: Model Training, Data Import/Export, Model Evaluation, No-Code Development, Exploratory Data Analysis, Predictive Modeling, Applied Machine Learning, Data Pipelines, Machine Learning Software, Data Preprocessing, Data Analysis, Machine Learning, Predictive Analytics

    4.5 stars, 63 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (63) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • D

    Duke University

    Data Visualization with Python

    Skills you'll gain: Data Visualization Software, Data Visualization, Data Storytelling, Interactive Data Visualization, Plot (Graphics), Plotly, Matplotlib, Data Presentation, Dashboard, Dashboard Creation, Seaborn, Tableau Software, Scatter Plots, Histogram, Google Sheets, Microsoft Excel, Data Analysis, Python Programming, Cloud Applications, Business Communication

    4.2 stars, 28 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.2 (28) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillUp

    Data Collection and Root Cause Analysis

    Skills you'll gain: Root Cause Analysis, Correlation Analysis, Regression Analysis, Statistical Methods, Statistics, Data Collection, Descriptive Statistics, Statistical Hypothesis Testing, Data Literacy, Probability & Statistics, Statistical Analysis, Process Analysis, Six Sigma Methodology, Lean Six Sigma, Quantitative Research, Business Process Improvement, Data Analysis, Process Improvement, Statistical Inference, Operational Efficiency

    4.2 stars, 19 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (19) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    Mastering Customer Success

    Skills you'll gain: Customer Success Management, Crisis Management, Customer Relationship Building, Customer Retention, Customer Service, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Relationship Management, Customer Data Management, Account Strategy, Customer experience improvement, Company, Product, and Service Knowledge, Performance Metric, Business Metrics, Key Performance Indicators (KPIs), Account Management, Stakeholder Engagement, Operational Excellence, Product Knowledge, Customer Insights

    4.6 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (7) · Beginner · Course · 1 - 3 Months

  • G

    Google

    Data Structures in Python

    Skills you'll gain: Data Import/Export, Data Storage

    5 stars, 20 reviews, Intermediate, Course, 1 - 3 Months

    ★ 5 (20) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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