• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • D

    Duke University

    Business Value Creation

    Skills you'll gain: Resource Allocation, Cash Flows, Cost Reduction, Financial Acumen, Business Valuation, Business Acumen, Cost Control, Return On Investment, Financial Analysis, Growth Strategies, Revenue Management, Asset Management, Business Strategy, Stakeholder Engagement, Operational Efficiency, Expectation Management, Strategic Decision-Making, Microsoft Excel

    4.7 stars, 194 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (194) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Berklee

    Introducción a la producción de música

    Skills you'll gain: Music, Media Production, Musical Composition, Post-Production, Editing, File Management, Peripheral Devices, System Configuration

    4.7 stars, 265 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (265) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Budgétisation et planification de projets

    Skills you'll gain: Project Schedules, Project Controls, Project Planning, Cost Estimation, Project Estimation, Cost Management, Milestones (Project Management), Project Management, Scheduling, Budget Management, Estimation, Quality Management, Timelines, Budgeting, Resource Planning, Quality Assessment, Quality Control, Work Breakdown Structure, Resource Allocation, Resource Utilization

    4.6 stars, 193 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (193) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    Dartmouth College

    Decision-Making: Blending Art & Science

    Skills you'll gain: Decision Making, Self-Awareness, Emotional Intelligence, Critical Thinking, Behavioral Economics, Problem Solving, Leadership Development, Analysis, Goal Setting, Strategic Leadership, Business Strategy, Overcoming Obstacles, Mitigation

    4.8 stars, 210 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (210) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    An Introduction to the U.S. Food System: Perspectives from Public Health

    Skills you'll gain: Nutrition and Diet, Food and Beverage, Sustainable Systems, Public Health, Community Health, Social Justice, Sustainable Development, Community Development, Health Equity, Systems Thinking, Land Management, Environment, Environmental Issue, Environment and Resource Management, Health Policy, Public Policies, Health Promotion, Manufacturing and Production, Advocacy, Economics

    4.7 stars, 165 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (165) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Evaluating Large-Scale Health Programs

    Skills you'll gain: Surveys, Program Evaluation, Survey Creation, Health Policy, Sampling (Statistics), Health Systems, Health Assessment, Health Equity, Data Collection, Quantitative Research, Institutional Review Board (IRB), Nutritional Assessment, Maternal Health, Data Management, Statistical Analysis, Analysis, Nutrition and Diet, Public Health, Research Design, Data Analysis

    4.7 stars, 165 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (165) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Leadership for the future

    Skills you'll gain: Culture Transformation, Business Transformation, Communication Planning, Employee Engagement, Delegation Skills, Stakeholder Engagement, Stakeholder Communications, Corporate Communications, Process Management, Business Communication, Strategic Communication, Employee Coaching, Drive Engagement, Professional Development, Mentorship, Leadership, Lifelong Learning, Organizational Change, Digital Transformation, Team Leadership

    4.8 stars, 306 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (306) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • T

    Tsinghua University

    Just Reading and Writing English 1

    Skills you'll gain: Intercultural Competence, Cultural Diversity, Mental Health, Learning Strategies, Stress Management, Language Learning, English Language, Literacy, Empathy & Emotional Intelligence, Higher Education

    4.5 stars, 126 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (126) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Como influenciar pessoas

    Skills you'll gain: Influencing, Leadership, Persuasive Communication, Relationship Building, Rapport Building, Relationship Management, Trustworthiness, Decision Making, Tactfulness, Professional Networking, Organizational Structure, Personal Attributes

    4.8 stars, 157 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (157) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Toronto

    Learn Interpersonal Psychotherapy

    Skills you'll gain: Patient Communication, Patient Education And Counseling, Psychosocial Assessments, Patient Evaluation, Interpersonal Communications, Psychotherapy, Clinical Psychology, Mental Health Therapies, Patient Treatment, Treatment Planning, Rapport Building, Mental Health Counseling, Conflict Management, Interactive Learning, Mental Health Diseases and Disorders, Case Studies, Stress Management, Mental Health, Clinical Practices

    4.8 stars, 115 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (115) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Google

    Manajemen Proyek Google

    Skills you'll gain: Milestones (Project Management), Backlogs, Scope Management, Agile Project Management, Program Standards, Project Scoping, Sprint Retrospectives, Project Documentation, Project Risk Management, Project Planning, Requirements Analysis, Stakeholder Analysis, Agile Methodology, Project Management, Communication Planning, Quality Assessment, Sprint Planning, Project Management Life Cycle, Program Management, Organizational Structure

    5 stars, 826 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 5 (826) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • X

    Xbox

    Xbox Graphic Designer

    Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, User Interface (UI), Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, User Interface (UI) Design, Marketing Materials, Marketing Design, Layout Design, Usability, Graphic and Visual Design, Graphic Design, AI powered creativity, Peer Review, Adobe Photoshop

    4.5 stars, 112 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.5 (112) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
1…296297298…834

In summary, here are 10 of our most popular brand management courses

  • Business Value Creation: Duke University
  • Introducción a la producción de música: Berklee
  • Budgétisation et planification de projets: University of California, Irvine
  • Decision-Making: Blending Art & Science: Dartmouth College
  • An Introduction to the U.S. Food System: Perspectives from Public Health: Johns Hopkins University
  • Evaluating Large-Scale Health Programs: Johns Hopkins University
  • Leadership for the future: Fundação Instituto de Administração
  • Just Reading and Writing English 1: Tsinghua University
  • Como influenciar pessoas: University of Michigan
  • Learn Interpersonal Psychotherapy: University of Toronto

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok