Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Probability Distribution, Statistical Software, Statistics, R (Software), Data Visualization, Statistical Analysis, Probability, R Programming, Probability & Statistics, Data Manipulation, Histogram, Taxonomy, Data Import/Export
Beginner · Course · 1 - 3 Months
Skills you'll gain: Data Preprocessing, Large Language Modeling, Data Import/Export, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Data Quality, Data Analysis, Natural Language Processing, Classification Algorithms
Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Research, User Feedback, Business Modeling, Presentations
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Sales Operations, Integration Testing, Artificial Intelligence, Application Programming Interface (API), Software Design Patterns, Security Controls, Customer Data Management, Analytics, Data Security
Advanced · Specialization · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Corporate Sustainability, Social Impact, Environmental Social And Corporate Governance (ESG), Environmental Issue, Sustainable Business, Public Health, Climate Change Mitigation, Sustainability Reporting, Consumer Behaviour, Waste Minimization, Packaging and Labeling
Beginner · Course · 1 - 3 Months
National Taiwan University
Skills you'll gain: Financial Management, Production Management, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Advertising, Business Economics, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making
Beginner · Course · 1 - 3 Months

Pohang University of Science and Technology(POSTECH)
Skills you'll gain: Blockchain, FinTech, Market Trend, Cryptography, Digital Assets, Market Data, Payment Systems, Financial Market, Financial Systems, Financial Services, Investments, Market Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Transportation Operations, Business Planning, Market Analysis, Process Design, Supplier Management, Cost Management
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft Azure, Internet Of Things, Cloud Development, Cloud Storage, Data Storage, Microsoft Visual Studio, Network Routing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Preprocessing, Data Visualization Software, Real Time Data, Node.JS, Data Analysis, Application Programming Interface (API), Web Development Tools, JSON, Javascript
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Literacy, Small Data, Decision Making, Key Performance Indicators (KPIs), Big Data
Beginner · Course · 1 - 4 Weeks