• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Apprendre à tirer parti des idées de tweet sur Twitter

    Skills you'll gain: Social Media, Social Media Marketing, Marketing, Product Marketing, Social Media Strategy, Branding, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Macquarie University

    Повествование и влияние: Эффектная коммуникация

    Skills you'll gain: Persuasive Communication, Overcoming Objections, Influencing, Rapport Building, Storytelling, Leadership, Communication, Meeting Facilitation, Public Speaking, Verbal Communication Skills, Presentations, Non-Verbal Communication, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Mixed · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    مقاييس التسويق وربحية التسويق

    Skills you'll gain: Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Marketing, Marketing Strategies, Marketing Analytics, Strategic Marketing, Return On Investment, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    Liberty Mutual Insurance

    Liberty Mutual Insurance Sales Agent

    Skills you'll gain: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Sales Presentation, Communication, Consultative Selling, Underwriting, Commercial Laws, Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    ·
    61 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Addressing Racial Health Inequity in Healthcare

    Skills you'll gain: Health Disparities, Health Equity, Social Justice, Community Health, Social Determinants Of Health, Public Health, Health Systems, Healthcare Industry Knowledge, Diversity Awareness, Health Care, Health Policy, Diversity Equity and Inclusion Initiatives, Medicaid, Health Care Procedure and Regulation, Sociology, Continuous Quality Improvement (CQI), Managed Care, Healthcare Ethics, Medicare, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    P

    Princeton University

    Food Ethics

    Skills you'll gain: Health Disparities, Food and Beverage, Social Justice, Ethical Standards And Conduct, Nutrition and Diet, Sustainability Standards, International Relations, Environmental Issue, Policy Analysis, Sustainable Development, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    88 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Renewable Energy & Power Evacuation

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Architecture, Sustainable Development, Sustainable Technologies, Electrical Power, Energy and Utilities, Sustainability Reporting, Climate Change Mitigation, Corporate Sustainability, Electrical Systems, Electric Power Systems, Simulation and Simulation Software, Innovation, Environment, Transportation Operations, Architecture and Construction, Architectural Engineering, Power Electronics, Thermal Management, Mechanical Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Surveillance Systems: Analysis, Dissemination, and Special Systems

    Skills you'll gain: Epidemiology, Trend Analysis, Chronic Diseases, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, System Monitoring, Health Informatics, Technical Communication, Media and Communications, Infectious Diseases, Law, Regulation, and Compliance, Data Ethics, Data Collection, Risk Analysis, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    387 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Speaking and Presenting: Pitches and Persuasion

    Skills you'll gain: Storytelling, Persuasive Communication, Public Speaking, Non-Verbal Communication, Verbal Communication Skills, Cognitive flexibility, Ingenuity, Communication, Creativity, Optimism, Problem Solving, Rapport Building, Resilience, Research, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
social media marketing strategy
social media marketing analytics
introduction to social media marketing
genai in social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
1…296297298…462

In summary, here are 10 of our most popular social media marketing courses

  • Apprendre à tirer parti des idées de tweet sur Twitter: Coursera
  • YouTube Optimization: Grow Your Presence: Coursera
  • Повествование и влияние: Эффектная коммуникация: Macquarie University
  • مقاييس التسويق وربحية التسويق: Alfaisal University | KLD
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Business Model Canvas: Coursera
  • Liberty Mutual Insurance Sales Agent: Liberty Mutual Insurance
  • Addressing Racial Health Inequity in Healthcare: University of Michigan
  • Food Ethics: Princeton University
  • Renewable Energy & Power Evacuation: L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok