• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Geneva

    Global Health Security, Solidarity and Sustainability through the International Health Regulations

    Skills you'll gain: Health Care Procedure and Regulation, Public Health and Disease Prevention, Public Health, Infectious Diseases, Environment Health And Safety, Health Policy, Infection Control, Health Equity, Epidemiology, Health And Safety Standards, Health Systems, International Relations, Public Safety and National Security, Emergency Response, Health Assessment, Economics, Policy, and Social Studies, Governance

    4.7 stars, 106 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (106) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Market Research and Analysis for Tech Industries

    Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Business Research, Customer Analysis, Marketing Psychology, Market Analysis, Marketing, Marketing Planning, Data-Driven Marketing, Behavioral Economics, Target Market, Customer Insights, Marketing Strategy and Techniques, Strategic Marketing, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

    4.5 stars, 11 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (11) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • L

    LearnKartS

    Monetize with ChatGPT: Earn and Grow with AI Tools

    Skills you'll gain: Copywriting, ChatGPT, Lead Generation, Social Media Content, Digital Publishing, Sales Process, Web Content, Social Media Campaigns, Content Creation, Email Automation, Digital Content, Digital Assets, Advertising, Email Marketing, Prompt Engineering, Growth Strategies, Entrepreneurship, Persona Development

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    International Business Entry Strategies

    Skills you'll gain: Intercultural Competence, Mergers & Acquisitions, Risk Management, Risk Mitigation, Business Development, International Relations, Market Analysis, Franchising, Risk Analysis, New Business Development, Target Market, Cultural Diversity, Cultural Sensitivity, Business Strategy, Decision Making, Intellectual Property

    4.8 stars, 96 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (96) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Gestión de riesgos y cambios de proyectos

    Skills you'll gain: Project Scoping, Communication Planning, Project Controls, Scope Management, Project Risk Management, Project Performance, Change Management, Project Management, Risk Management, Stakeholder Management, Management Reporting, Risk Analysis, Planning, Project Documentation, Risk Mitigation, Stakeholder Communications, Leadership and Management, Communication, Process Improvement

    4.8 stars, 160 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (160) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    Arizona State University

    Digital Communication and Emotion

    Skills you'll gain: digital literacy, Media and Communications, Digital Communications, Interpersonal Communications, Empathy & Emotional Intelligence, Conflict Management, De-escalation Techniques, Interactive Learning

    4.6 stars, 22 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (22) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Create Striking Real Estate Instagram Posts in Canva

    Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Digital Design, Graphic Design, Graphic and Visual Design, Design Elements And Principles, Design, Design Software, Real Estate

    4.1 stars, 34 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.1 (34) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of California, Irvine

    Advanced Speaking and Listening Project

    Skills you'll gain: Verbal Communication Skills, Public Speaking, Communication, Oral Comprehension, Active Listening, Planning, Organizational Skills

    4.7 stars, 49 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (49) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    Tel Aviv University

    The Emergence of the Modern Middle East - Part II

    Skills you'll gain: Political Sciences, World History, International Relations, Policy Analysis, Social Studies, Diplomacy, Culture, Governance, Public Safety and National Security

    4.8 stars, 519 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (519) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • T

    Tecnológico de Monterrey

    Proceso de gestión de marca estratégico

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies

    4.8 stars, 56 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (56) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    AI Sound Generation for Business Communication

    Skills you'll gain: AI Product Strategy, Generative AI, Brand Strategy, Content Creation, Brand Awareness, Social Media Content, Media Production, Storytelling, Marketing Communications, Business Communication, Digital Design, Creative Thinking, Influencing, Media and Communications, Business Ethics, Creative Problem-Solving, Customer Engagement, Business Transformation, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    GRAMMY GO

    Strategies for Audience Growth and Promoting Music Brands

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Media Strategy, Brand Marketing, Content Strategy, Promotional Strategies, Marketing Analytics, Media Planning, Customer Engagement, Promotions and Campaigns, Shared Media, Marketing Effectiveness, Content Marketing, Brand Awareness, Strategic Partnership

    4.9 stars, 7 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…316317318…600

In summary, here are 10 of our most popular social media marketing courses

  • Global Health Security, Solidarity and Sustainability through the International Health Regulations: University of Geneva
  • Market Research and Analysis for Tech Industries: University of Colorado Boulder
  • Monetize with ChatGPT: Earn and Grow with AI Tools: LearnKartS
  • International Business Entry Strategies: University of Colorado Boulder
  • Gestión de riesgos y cambios de proyectos: University of California, Irvine
  • Digital Communication and Emotion: Arizona State University
  • Create Striking Real Estate Instagram Posts in Canva: Coursera
  • Advanced Speaking and Listening Project: University of California, Irvine
  • The Emergence of the Modern Middle East - Part II: Tel Aviv University
  • Proceso de gestión de marca estratégico: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok