• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Create a Process Map using a Canva Template

    Skills you'll gain: Canva (Software), Process Modeling, Digital Design, Design, Diagram Design, Graphic and Visual Design, Graphic and Visual Design Software, User Accounts, Business

    4.4 stars, 23 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (23) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Advanced Excel Data Processing and VBA Automation

    Skills you'll gain: Variance Analysis, Excel Macros, Excel Formulas, Microsoft Excel, Financial Data, Financial Forecasting, Spreadsheet Software, Financial Analysis, Financial Modeling, Budgeting, Data Cleansing, Revenue Forecasting, Management Reporting, Data Validation, Forecasting, Pivot Tables And Charts, Generative AI, Trend Analysis, Visual Basic (Programming Language), Data Analysis

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    4.9 stars, 11 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    General AI Mastery Toolbox: Master AI and Drive Success

    Skills you'll gain: AI literacy, AI Enablement, Artificial Intelligence, Drive Engagement, AI powered creativity, Generative AI, Emerging Technologies

    4.4 stars, 20 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (20) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Advanced Excel Tools for Data Analysis

    Skills you'll gain: Pivot Tables And Charts, Dashboard, Dashboard Creation, Microsoft Excel, Financial Modeling, Excel Macros, Data Presentation, Interactive Data Visualization, Data Import/Export, Data Visualization, Spreadsheet Software, Data Modeling, Data Literacy, Forecasting, Workflow Management, Statistical Methods, Excel Formulas, Simulation and Simulation Software, Data Storytelling, Data Analysis

    4.4 stars, 15 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (15) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Banco Interamericano de Desarrollo

    Perspectivas en Transformación Digital: Inclusión Financiera

    Skills you'll gain: Financial Inclusion, FinTech, Digital Transformation, Financial Data, Mobile Banking, Digital Analysis, Culture Transformation, Product Design, Financial Services, Business Transformation, Innovation, Banking, Technology Strategies, Technology Roadmaps, Talent Management, Customer experience improvement, Needs Assessment, Emerging Technologies, Strategic Partnership

    4.3 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (6) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Social Media: Schedule and Respond Like a Pro

    Skills you'll gain: Content Scheduling, Customer Relationship Management (CRM) Software, Social Media Management, Web Presence, Social Media Marketing, Digital Marketing Tools, Social Media Content, Customer Communications Management, Customer Engagement, Brand Management, Digital Communications

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    ISC2

    Working in the Cloud

    Skills you'll gain: Cloud Security, Zero Trust Network Access, Hybrid Cloud Computing, Cloud Computing, Cloud Management, Cloud Services, Cloud Solutions, Security Strategy, Scalability, Information Privacy

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Entiende el usuario típico en Facebook

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Persona Development, Customer Analysis, Social Media Analytics, Marketing Analytics, Social Media Marketing, Social Media, Marketing Budgets, Digital Media Strategy, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Project Management: Acronyms to Trello Tasks

    Skills you'll gain: Project Management Software, Workflow Management, Collaborative Software, Project Coordination, Digital Marketing Tools, Coordinating, Project Management, Organizational Skills, Marketing Operations, Timelines, Communication, Marketing Planning, Vocabulary, Accountability

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    California Institute of the Arts

    Building Your Freelancing Career Capstone

    Skills you'll gain: Business Planning, Risk Management, Risk Mitigation, Business Strategies, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Brand Strategy, Branding, Financial Planning, Service Design, Constructive Feedback

    4.8 stars, 36 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (36) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…317318319…539

In summary, here are 10 of our most popular marketing strategy courses

  • Create a Process Map using a Canva Template: Coursera
  • Advanced Excel Data Processing and VBA Automation: Coursera
  • Create a Flyer Using Microsoft Word: Coursera
  • General AI Mastery Toolbox: Master AI and Drive Success: Coursera
  • Advanced Excel Tools for Data Analysis: EDUCBA
  • GenAI for Dynamic Advertising and Media Buying: Coursera
  • Perspectivas en Transformación Digital: Inclusión Financiera: Banco Interamericano de Desarrollo
  • Social Media: Schedule and Respond Like a Pro: Coursera
  • Working in the Cloud: ISC2
  • Entiende el usuario típico en Facebook: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok