• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Sales Management, Social Media Marketing, Product Planning, Merchandising, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Storytelling: Write Compelling Stories

    Skills you'll gain: TikTok, Storytelling, Content Creation, Storyboarding, Video Production, Scripting, Concision, Writing

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Exploring NCAA Data with BigQuery

    Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Tableau Capstone Project

    Skills you'll gain: Tableau Software, Peer Review, Data Storytelling, Dashboard, Presentations, Data Cleansing, Business Intelligence, Data Visualization Software, Data Visualization, Interactive Data Visualization, Data Quality, Data Preprocessing, Data Validation, Data Manipulation, Data Analysis, Key Performance Indicators (KPIs)

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    المبيعات الواردة

    Skills you'll gain: Sales Presentation, Lead Generation, Prospecting and Qualification, Sales Strategy, Sales Process, Target Audience, Phone Sales, Customer Analysis, Customer Relationship Management (CRM) Software, Social Media Marketing, Communication Strategies, Personalized Service, Email Automation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Comment intégrer des applications sur Canva

    Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design Software, Photo Editing, Graphics Software, Content Creation, Multimedia, Content Marketing, Cloud-Based Integration, Continuous Integration

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    EDUCBA

    Developing Secure IoT Applications

    Skills you'll gain: Cloud Security, Internet Of Things, Network Security, Application Security, Security Engineering, Information Systems Security, Data Security, Cloud Services, Infrastructure Security, Cloud Computing, Application Design, Time Series Analysis and Forecasting, Encryption, Cryptography, Data Analysis, Identity and Access Management, Data Integrity, Authentications, Vulnerability Assessments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Health & Nursing

    Skills you'll gain: Health Informatics, Nurse Education, Generative AI Agents, Clinical Informatics, Nursing Process, Clinical Data Management, Nursing, Healthcare Ethics, Nursing Care, Generative AI, Responsible AI, Nursing Practices, Health Care, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Healthcare Industry Knowledge, Basic Patient Care, Business Acumen, Physiology, Business

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    The Art of Doing - Web Development for Beginners

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Event-Driven Programming, Web Design and Development, Development Environment, Web Development, User Interface and User Experience (UI/UX) Design, Web Applications, Interactive Design, Animations, Typography, Color Theory, Web Analytics and SEO, Debugging, Data Validation

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Shaping the Next Innovation Opportunity - SBL 2

    Skills you'll gain: Innovation, Market Research, Strategic Leadership, Business Transformation, Leadership Development, Business Leadership, Competitive Analysis, Leadership, Organizational Leadership, Business Modeling, Business Strategy, Strategic Decision-Making, Leadership and Management, Business Planning, Corporate Strategy, Digital Transformation, Growth Strategies, Business, Business Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    Institut Mines-Télécom

    Traitement d'images : segmentation et caractérisation

    Skills you'll gain: Image Analysis, Computer Vision, Image Quality, Data Processing, Digital Signal Processing, Data Analysis, Computer Programming, Medical Imaging, Python Programming, Histogram, Algorithms

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Salesforce Design Mastery: CRM Customization

    Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management, Data Security, Security Controls, No-Code Development, Automation, Identity and Access Management

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics: know your customers
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…318319320…410

In summary, here are 10 of our most popular marketing analytics courses

  • Mise en route avec Facebook Commerce Manager: Coursera
  • TikTok Storytelling: Write Compelling Stories: Coursera
  • Exploring NCAA Data with BigQuery: Google Cloud
  • Tableau Capstone Project : SkillUp
  • المبيعات الواردة: HubSpot Academy
  • Comment intégrer des applications sur Canva: Coursera
  • Developing Secure IoT Applications: EDUCBA
  • AI for Health & Nursing: AI CERTs
  • The Art of Doing - Web Development for Beginners: Packt
  • Shaping the Next Innovation Opportunity - SBL 2: University of Glasgow

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok