• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Codio

    Security Infrastructure Management

    Skills you'll gain: Endpoint Security, Infrastructure Security, Security Management, Network Security, Cyber Security Policies, Security Controls, Data Security, Computer Security, Security Strategy, Application Security, IT Infrastructure, Data Integrity

    5 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Nonprofit Management 101

    Skills you'll gain: Advocacy, Newsletters, Risk Management, Lobbying, Talent Management, Governance, Non-Profit Accounting, Event Planning, Fundraising, Risk Management Framework, Fundraising and Crowdsourcing, Event Management, Leadership Development, Risk Mitigation, Diversity and Inclusion, Public Relations, Grant Writing, Customer Relationship Management, Strategic Leadership, Leadership

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    User Retention Analytics

    Skills you'll gain: Dashboard, Conversion Funnel Analysis, Dashboard Creation, Data Storytelling, Marketing Budgets, Looker (Software), Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Predictive Analytics, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, R Programming, Python Programming

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Project Management: Acronyms to Trello Tasks

    Skills you'll gain: Project Management Software, Workflow Management, Collaborative Software, Project Coordination, Digital Marketing Tools, Coordinating, Project Management, Organizational Skills, Marketing Operations, Timelines, Communication, Marketing Planning, Vocabulary, Accountability

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI Business School

    AI agents and creator tools for management professionals

    Skills you'll gain: Agentic Workflows, Agentic systems, AI Workflows, Productivity, AI Orchestration, AI Enablement, AI Product Strategy, Decision Intelligence, AI literacy, Innovation, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Optimice procesos de comunicación con Gmail

    Skills you'll gain: Gmail, Email Automation, Google Workspace, Workflow Management, Administrative Support and Clerical Tasks, Organizational Skills, Business Correspondence, Productivity Software, Scheduling, Google Docs

    4.8 stars, 82 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.8 (82) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Create Viral Content: Track & Revise

    Skills you'll gain: Content Optimization, Driving engagement, Content Creation, Video Production, Data Storytelling, Performance Analysis, Social Media Management, Social Media Content, Content Development and Management, Content Marketing, Digital Publishing, Video Editing, Performance Measurement, Post-Production, Branding, Performance Improvement, Key Performance Indicators (KPIs), Workflow Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    4.9 stars, 11 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    ISC2

    Working in the Cloud

    Skills you'll gain: Cloud Security, Zero Trust Network Access, Hybrid Cloud Computing, Cloud Computing, Cloud Management, Cloud Services, Cloud Solutions, Security Strategy, Scalability, Information Privacy

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Learn AI Agents: Design, Build & Deploy

    Skills you'll gain: AI Integrations, Cloud Deployment, Application Deployment, Application Programming Interface (API), System Monitoring, Continuous Monitoring, Performance Tuning, Model Optimization, Memory Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Data Ingestion, Exploration & Visualization in Qlik Sense

    Skills you'll gain: Dashboard Creation, Data Visualization Software, Data Modeling, Dashboard, Data Wrangling, Interactive Data Visualization, Data Presentation, Data Storytelling, Data Transformation, Data Cleansing, Data Import/Export, Exploratory Data Analysis, Data Analysis, Key Performance Indicators (KPIs)

    4.9 stars, 13 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.9 (13) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…318319320…539

In summary, here are 10 of our most popular marketing strategy courses

  • Security Infrastructure Management: Codio
  • GenAI for Dynamic Advertising and Media Buying: Coursera
  • Nonprofit Management 101: John Wiley & Sons
  • User Retention Analytics: Coursera
  • Project Management: Acronyms to Trello Tasks: Coursera
  • AI agents and creator tools for management professionals: AI Business School
  • Optimice procesos de comunicación con Gmail: Coursera
  • Create Viral Content: Track & Revise: Coursera
  • Create a Flyer Using Microsoft Word: Coursera
  • Working in the Cloud: ISC2

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok