• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Preparing to Secure Your Startup Funding with Pitch Canvas

    Skills you'll gain: Case Studies, Business Planning, Entrepreneurship, Fundraising and Crowdsourcing, Brainstorming, Proposal Development, Sales Presentations, Business Modeling, Presentations, Ideation, Stakeholder Engagement, Value Propositions, Innovation, Leadership

    4.5 stars, 10 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (10) · Intermediate · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    How To Start An Ecommerce Business: Amazon, Ads & SEO

    Skills you'll gain: Advertising, Google Ads, Paid media, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Content Optimization, Product Promotion, Marketing, Selling Techniques, Conversion Funnel Analysis, Digital Marketing

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Google Cloud Product Fundamentals em Português Brasileiro

    Skills you'll gain: Digital Transformation, Google Cloud Platform, Google Workspace, Business Transformation, Collaborative Software, Cloud Management, Cost Management, Business Technologies, Cloud Solutions, Cloud Platforms, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Cloud Infrastructure, Cloud Computing, IT Infrastructure, Productivity Software, Machine Learning Methods, Applied Machine Learning, Data Storage

    4.6 stars, 46 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (46) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Packt

    Mastering Adobe Photoshop 2024

    Skills you'll gain: AI powered creativity, Adobe Firefly, Adobe Photoshop, Marketing Collateral, Typography, Marketing Design, Photo Editing, Animations, Graphic Design, Brand Marketing, Branding, Creative Design, Graphic and Visual Design, Brand Awareness, Social Media, Social Media Content, Digital Design, Image Quality, Marketing Materials, Digital Advertising

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Advancing Women in Tech

    Real-World Cybersecurity Leadership

    Skills you'll gain: Cybersecurity, Cyber Security Strategy, Vendor Management, Cross-Functional Team Leadership, Vendor Relationship Management, Business Priorities, Security Controls, Cost Management, Security Management, Information Systems Security, Security Strategy, Strategic Leadership, Leadership and Management, Risk Management, Business Metrics, Team Leadership, Compliance Auditing, Business Communication, Information Technology, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    Edureka

    Applied Machine Learning with Python

    Skills you'll gain: Model Evaluation, Supervised Learning, Machine Learning Methods, AI Personalization, Classification Algorithms, Machine Learning, Model Training, Logistic Regression, Model Optimization, Data Analysis, Driving engagement, Persona (User Experience)

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Madecraft

    Generative AI for Innovative Business Branding

    Skills you'll gain: Brand Strategy, Prompt Engineering, Branding, Brand Marketing, Brand Management, AI Personalization, Digital Brand Strategy, Generative AI, AI Enablement, Prompt Engineering Tools, Customer experience improvement, Content Marketing, Customer Engagement, Responsible AI, Content Creation, Business Ethics, Customer Service, Marketing Analytics, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Edureka

    Mastering Generative AI for Customer Service Excellence

    Skills you'll gain: Prompt Engineering, Miro AI, Prompt Patterns, Generative AI Agents, Prompt Engineering Tools, Responsible AI, AI Product Strategy, No-Code Development, Generative AI, Workflow Management, Email Automation, Process Design, ChatGPT, Customer Analysis, Content Performance Analysis, Customer Data Management, Customer Inquiries, Customer and Client Support, AI Workflows, Emotional Intelligence

    4.7 stars, 6 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    MailChimp pour les débutants

    Skills you'll gain: Email Marketing, Campaign Management, Marketing Automation, Email Automation, Digital Marketing Tools, Digital Marketing Campaigns, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Pearson

    Cybersecurity Prevention and Detection

    Skills you'll gain: Cyber Threat Intelligence, Cyber Threat Hunting, Threat Detection, Vulnerability Assessments, Incident Response, Security Information and Event Management (SIEM), Threat Management, Cybersecurity, Intrusion Detection and Prevention, IT Security Architecture, Cloud Security, Security Architecture Review, Cyber Risk, Cyber Security Policies, Data Security, Network Security, Cyber Security Strategy, Personally Identifiable Information, Malware Protection, Risk Management

    4.7 stars, 6 reviews, Beginner, Specialization, 1 - 4 Weeks

    ★ 4.7 (6) · Beginner · Specialization · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Facebook Growth: Boost Your Engagement

    Skills you'll gain: Content Scheduling, Facebook, Social Media Content, Social Media Management, Social Media, Driving engagement, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Community Organizing, Content Management, Community Development, Content Creation, Content Optimization

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Erste Schritte in Easil

    Skills you'll gain: Marketing Materials, Marketing Design, Typography, Graphic and Visual Design Software, Graphic Design, Promotional Materials, Advertising, Graphic and Visual Design, Design, Content Creation, Marketing, Social Media Content, Social Media Marketing, Gmail

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…325326327…539

In summary, here are 10 of our most popular marketing strategy courses

  • Preparing to Secure Your Startup Funding with Pitch Canvas: Coursera
  • How To Start An Ecommerce Business: Amazon, Ads & SEO: Alex Genadinik
  • Google Cloud Product Fundamentals em Português Brasileiro: Google Cloud
  • Mastering Adobe Photoshop 2024: Packt
  • Real-World Cybersecurity Leadership: Advancing Women in Tech
  • Applied Machine Learning with Python: Edureka
  • Generative AI for Innovative Business Branding: Madecraft
  • Mastering Generative AI for Customer Service Excellence: Edureka
  • MailChimp pour les débutants: Coursera
  • Cybersecurity Prevention and Detection: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok