Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Instituto de Administração
Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Habit Formation, Customer Retention, Customer Analysis, Marketing, Customer Insights, Target Audience, Decision Making, Market Analysis, Culture, Social Sciences
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI Agents, Prompt Engineering, Generative AI, Generative Model Architectures, Prompt Patterns, AI Product Strategy, Agentic systems, Customer experience improvement, Technology Strategies, AI Integrations, Business Solutions, Solution Design, Google Cloud Platform, Business Transformation, Business Strategy, Customer Engagement
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Campaign Planning, Marketing Collateral, Branding, Content Optimization, Search Engine Optimization, AI Workflows, Large Language Modeling
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Cloud Security, Data Strategy, Cloud Management, Cloud Solutions, Data Lakes, Digital Transformation, Responsible AI, Serverless Computing, Site Reliability Engineering, Data Warehousing, Google Cloud Platform, Cloud Infrastructure, Data Management, Data Storage, Cloud Platforms, Scalability, Data Security, Application Programming Interface (API), IT Security Architecture, AI Enablement
★ 4.8 (45) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Beginner · Course · 1 - 3 Months

Skills you'll gain: Gmail, Email Automation, Google Workspace, Workflow Management, Administrative Support and Clerical Tasks, Organizational Skills, Business Correspondence, Productivity Software, Scheduling, Google Docs
★ 4.8 (82) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AI literacy, AI Enablement, Artificial Intelligence, Drive Engagement, AI powered creativity, Generative AI, Emerging Technologies
★ 4.4 (20) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Variance Analysis, Excel Macros, Excel Formulas, Microsoft Excel, Financial Data, Financial Forecasting, Spreadsheet Software, Financial Analysis, Financial Modeling, Budgeting, Data Cleansing, Revenue Forecasting, Management Reporting, Data Validation, Forecasting, Pivot Tables And Charts, Generative AI, Trend Analysis, Visual Basic (Programming Language), Data Analysis
Advanced · Course · 1 - 3 Months

Advancing Women in Tech
Skills you'll gain: Cybersecurity, Cyber Security Strategy, Vendor Management, Cross-Functional Team Leadership, Vendor Relationship Management, Business Priorities, Security Controls, Cost Management, Security Management, Information Systems Security, Security Strategy, Strategic Leadership, Leadership and Management, Risk Management, Business Metrics, Team Leadership, Compliance Auditing, Business Communication, Information Technology, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Target Market, Target Audience, Marketing Strategies, Marketing Planning, Strategic Marketing, Digital Marketing Tools, Marketing, Sales Process, Marketing Effectiveness, Marketing Strategy and Techniques, Brand Strategy, Marketing Analytics, Sales Strategy, Business Marketing, Branding, Brand Awareness, Brand Management, Digital Marketing, Sales, Revenue Management
Mixed · Course · 1 - 4 Weeks

Yunus Social Business Fund Bengaluru
Skills you'll gain: Business Valuation, Return On Investment, Finance, Financial Analysis, Portfolio Risk, Cost Benefit Analysis, Capital Budgeting, Risk Analysis, Risk Management, Environmental Social And Corporate Governance (ESG), Equities, Financial Modeling, Social Impact, Corporate Finance, Financial Planning, Cash Flows, Decision Making, Correlation Analysis, Probability & Statistics
★ 4.5 (10) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Salesforce, Customer Relationship Management, Customer Relationship Management (CRM) Software, AI Enablement, Responsible AI, Salesforce Development, Data Ethics, Customer Analysis, AI literacy, Artificial Intelligence, AI Integrations, Customer Data Management, Automation, Analytics, Generative AI
Intermediate · Course · 1 - 4 Weeks