• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Create Organizational Templates in Trello

    Skills you'll gain: Organizational Skills, Project Management Software, Organizational Structure, Collaborative Software, Organizational Effectiveness, Team Management, Project Management, User Accounts

    4.6 stars, 19 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (19) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    TikTok Content Creation Essentials

    Skills you'll gain: TikTok, Video Editing, Storytelling, Video Production, Videography, Content Creation, Visual Storytelling, Editing, Scripting, Music

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Certificado: Google Cloud Digital Leader

    Skills you'll gain: Cloud Security, Data Strategy, Cloud Management, Cloud Solutions, Data Lakes, Digital Transformation, Responsible AI, Serverless Computing, Site Reliability Engineering, Data Warehousing, Google Cloud Platform, Cloud Infrastructure, Data Management, Data Storage, Cloud Platforms, Scalability, Data Security, Application Programming Interface (API), IT Security Architecture, AI Enablement

    4.8 stars, 45 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (45) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    FAIR Institute

    Advancing FAIR™ within Risk Management Programs

    Skills you'll gain: Cyber Risk, Cyber Governance, Threat Management, Risk Management Framework, Cyber Security Strategy, Risk Management, Risk Appetite, Enterprise Risk Management (ERM), Governance Risk Management and Compliance, Cybersecurity, Supplier Risk Management, Risk Modeling, Risk Control, Risk Analysis, Governance, Program Standards, Program Implementation, Automation

    4.8 stars, 6 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Web Presence, Recruitment, Events and Conferences, Relationship Building, Job Analysis, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Interviewing, Negotiating a Job Offer, and Career Planning

    Skills you'll gain: Smart Goals, Goal Setting, Interviewing Skills, Negotiation, Professional Development, Compensation and Benefits, Job Evaluation, Recruitment, Data Science, Verbal Communication Skills

    4.9 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Agents d'IA générative : transformer l'entreprise

    Skills you'll gain: Generative AI Agents, Prompt Engineering, Generative AI, Generative Model Architectures, Prompt Patterns, AI Product Strategy, Agentic systems, Customer experience improvement, Technology Strategies, AI Integrations, Business Solutions, Solution Design, Google Cloud Platform, Business Transformation, Business Strategy, Customer Engagement

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Créer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, User Provisioning, Marketing Analytics, Online Advertising, Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • A

    Adobe

    Course 1: Introduction to Digital Experience and Ecommerce

    Skills you'll gain: E-Commerce, Business-To-Consumer, Digital Transformation, Digital Content, Program Implementation, Needs Assessment, Business Requirements, Business Technologies, Customer experience strategy (CX)

    4.3 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (12) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Codio

    Security Infrastructure Management

    Skills you'll gain: Endpoint Security, Infrastructure Security, Security Management, Network Security, Cyber Security Policies, Security Controls, Data Security, Computer Security, Security Strategy, Application Security, IT Infrastructure, Data Integrity

    5 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Madecraft

    Taking the Leap from Employee to Entrepreneur

    Skills you'll gain: Closing (Sales), Selling Techniques, Entrepreneurship, Lifelong Learning, Ideation, Willingness To Learn, Professional Networking, Adaptability, Accounting Systems, Growth Mindedness, Overcoming Objections, New Product Development, Sales, New Business Development, Brand Strategy, Business Development, Business Planning, Customer Acquisition Management, Business Management, Marketing

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Getting Started With Facebook Creator Studio

    Skills you'll gain: Content Scheduling, Facebook, Social Media Management, Scheduling, Social Media Content, Social Media, Content Creation, Content Management Systems, Live Streaming, Digital Marketing Tools, Shared Media, Video Production

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…330331332…539

In summary, here are 10 of our most popular marketing strategy courses

  • Create Organizational Templates in Trello: Coursera
  • TikTok Content Creation Essentials: Coursera
  • Certificado: Google Cloud Digital Leader: Google Cloud
  • Advancing FAIR™ within Risk Management Programs: FAIR Institute
  • Finding and Preparing for the Right Job: University of California, Irvine
  • Interviewing, Negotiating a Job Offer, and Career Planning: University of California, Irvine
  • Agents d'IA générative : transformer l'entreprise: Google Cloud
  • Créer un compte de gestionnaire d'entreprise Facebook: Coursera
  • Course 1: Introduction to Digital Experience and Ecommerce: Adobe
  • Security Infrastructure Management: Codio

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok