• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Plan

Business Plan Courses

Business plan courses can help you learn market analysis, financial forecasting, operational planning, and effective pitching techniques. You can build skills in identifying target audiences, crafting value propositions, and developing marketing strategies. Many courses introduce tools like SWOT analysis, business model canvases, and financial modeling software, which can enhance your ability to create comprehensive and persuasive business plans.

Popular Business Plan Courses and Certifications


  • U

    University of Washington

    Essential Marketing Frameworks

    Skills you'll gain: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Opportunities, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Target Audience, Proposal Development, Customer Analysis, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Proposal Writing, Ethical Standards And Conduct

    4.8 stars, 36 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (36) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alex Genadinik

    Business Models And Monetization Masterclass To Grow Revenue

    Skills you'll gain: Surveys, Overcoming Objections, Market Research, Business Development, Decision Making, Closing (Sales), Strategic Partnership, Marketing Planning, Survey Creation, Rapport Building, Strategic Decision-Making, Marketing Psychology, B2B Sales, Decisiveness, Business Modeling, Revenue Management, Price Negotiation, Search Engine Optimization, E-Commerce, Entrepreneurship

    4.5 stars, 22 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (22) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Fundraising and Crowdsourcing, Campaign Management, Direct Marketing, Advertising Mail, Campaign Planning, Data-Driven Marketing, Target Audience, Email Marketing, Telemarketing, Events and Conferences, Event Planning, Relationship Building, Customer Engagement, Cross-Channel Marketing, Telephone Skills

    4.2 stars, 52 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (52) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Digital Marketing Masterclass: A-Z Marketing Strategy - 2026

    Skills you'll gain: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Shared Media, Paid media, Marketing Channel, Google Ads, Content Creation, Social Media Management, Web Presence

    4.5 stars, 22 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (22) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Strategies for Effective Engagement

    Skills you'll gain: Stakeholder Management, Stakeholder Communications, Stakeholder Analysis, Relationship Building, Systems Thinking, Communication Strategies, Ethical Standards And Conduct, Survey Creation

    4.5 stars, 57 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (57) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • Y

    Yunus Social Business Fund Bengaluru

    Strategy and Finance for the lifecycle of a Social Business

    Skills you'll gain: Cash Flows, Financial Market, Cash Flow Forecasting, Financial Analysis, Stakeholder Management, Social Impact, Business Valuation, Risk Analysis, Decision Making, Return On Investment, Stakeholder Engagement, Finance, Risk Management Framework, Strategic Decision-Making, Sustainable Development, Cost Benefit Analysis, Financial Acumen, Capital Markets, Portfolio Risk, Economics

    4.7 stars, 38 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (38) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Certificate Overview and Introduction to Recruiting

    Skills you'll gain: Talent Recruitment, Personal Attributes, Organizational Structure

    4.6 stars, 46 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (46) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI Business School

    AI for Sales

    Skills you'll gain: Prompt Engineering Tools, Agentic Workflows, AI literacy, Sales Enablement, Generative AI, AI Personalization, Agentic systems, Productivity, Generative AI Agents, No-Code Development, Sales Presentations, Sales Strategy, Sales Management, Sales Process, Automation, Application Development, Artificial Intelligence, Digital Transformation, Innovation, Operational Efficiency

    4.6 stars, 28 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (28) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Applied AI: Data Analysis, Workflows, and Decisions

    Skills you'll gain: Decision Making, Systems Thinking, Dealing With Ambiguity, Cost Benefit Analysis, Problem Solving, Decision Support Systems, Resource Allocation, Planning, Return On Investment, Self-Awareness, Goal Setting, Analysis, Record Keeping

    4.4 stars, 29 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (29) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Innovación y creatividad organizacional

    Skills you'll gain: Innovation, Business Modeling, Design Thinking, Creative Problem-Solving, Creative Thinking, Entrepreneurship, New Business Development, Creativity, Open Mindset, Lean Methodologies, Organizational Development, Organizational Structure, Customer Analysis

    4.8 stars, 111 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 4.8 (111) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica del Perú

    Analítica y ciencia de datos para negocios

    Skills you'll gain: Data Preprocessing, Business Analytics, Dimensionality Reduction, Data Processing, Analytics, Data Cleansing, Data Transformation, Anomaly Detection, Project Management Life Cycle, Databases, R (Software), R Programming, Data Analysis, Data Quality, Big Data, Supervised Learning

    4.3 stars, 65 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.3 (65) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    UBITS

    ¿Cómo tomar decisiones en tiempos de caos?

    Skills you'll gain: Strategic Decision-Making, Decisiveness, Decision Making, Dealing With Ambiguity, Leadership, Problem Solving, Ideation, Innovation, Strategic Leadership, Adaptability, Leadership Development, Creative Thinking, Collaboration, Critical Thinking and Problem Solving

    4.9 stars, 48 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.9 (48) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…331332333…834

In summary, here are 10 of our most popular business plan courses

  • Essential Marketing Frameworks: University of Washington
  • Business Models And Monetization Masterclass To Grow Revenue: Alex Genadinik
  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • Digital Marketing Masterclass: A-Z Marketing Strategy - 2026: Alex Genadinik
  • Strategies for Effective Engagement: University of Colorado Boulder
  • Strategy and Finance for the lifecycle of a Social Business: Yunus Social Business Fund Bengaluru
  • Certificate Overview and Introduction to Recruiting: Automatic Data Processing, Inc. (ADP)
  • AI for Sales: AI Business School
  • Applied AI: Data Analysis, Workflows, and Decisions: University of Michigan
  • Innovación y creatividad organizacional: Tecnológico de Monterrey

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok