• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    UBITS

    Los pilares de la negociación

    Skills you'll gain: Negotiation, Influencing, Persuasive Communication, Collaboration, Relationship Building, Communication Strategies, Self-Awareness

    4.7 stars, 14 reviews, Intermediate, Course, 1 - 4 Weeks

    ā˜… 4.7 (14) Ā· Intermediate Ā· Course Ā· 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    UX: Research Process

    Skills you'll gain: Information Architecture, User Experience, UI/UX Research, User Experience Design, Persona (User Experience), Design Research, UI/UX Strategy, Experience Design, Solution Design, User Centered Design, Usability Testing, Persona Development, Usability, Qualitative Research, Interviewing Skills, Content Creation, Storytelling

    Intermediate Ā· Course Ā· 1 - 3 Months

  • M

    Microsoft

    Cybersecurity Testing and Prevention

    Skills you'll gain: Vulnerability Management, Penetration Testing, Vulnerability Scanning, Vulnerability Assessments, Intrusion Detection and Prevention, Security Testing, Network Security, Threat Management, Cyber Security Assessment, System Testing, Security Strategy, Firewall, Cybersecurity, Cloud Security, Exploitation techniques, Microsoft Azure, Virtual Private Networks (VPN), Command-Line Interface

    Beginner Ā· Course Ā· 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Advancing Women in Tech

    Real-World Cloud PM 3 of 3: Security, AWS Well-Architected

    Skills you'll gain: Amazon Web Services, Cloud Computing, Cloud Computing Architecture, Technical Product Management, Cloud Platforms, Cloud Security, Software Architecture, AWS Identity and Access Management (IAM), Network Security, Product Management, Identity and Access Management, Technical Support, Product Support, Business

    4.6 stars, 32 reviews, Beginner, Course, 1 - 4 Weeks

    ā˜… 4.6 (32) Ā· Beginner Ā· Course Ā· 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    Introduction to Sales

    Skills you'll gain: Sales, Closing (Sales), Selling Techniques, Sales Strategy, General Sales Practices, Sales Process, Sales Development, Consultative Selling, Overcoming Objections, Influencing, Consumer Behaviour, Value Propositions, Customer Engagement, Customer Relationship Building

    4.8 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ā˜… 4.8 (12) Ā· Beginner Ā· Course Ā· 1 - 4 Weeks

  • G

    Google

    Engage Customers With an Online Store

    Skills you'll gain: Point of Sale, Order Delivery, Shipping and Receiving, Logistics Management, Customer experience strategy (CX), Process Optimization

    4.9 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ā˜… 4.9 (12) Ā· Beginner Ā· Course Ā· 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    How to integrate apps into Hootsuite dashboard

    Skills you'll gain: Hootsuite, Dashboard, Systems Integration, Digital Marketing Tools, Social Media Management, Social Media Content, Social Media, User Accounts, Marketing Communications, Digital Marketing

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • P

    Packt

    ISO 22301:2019 and Business Continuity Management

    Skills you'll gain: Business Continuity, Business Continuity Planning, Compliance Management, Disaster Recovery, Governance Risk Management and Compliance, Audit Planning, Performance Measurement, Risk Analysis, Business Risk Management, Resource Planning, Business Management, Continuous Improvement Process, Business Leadership, Incident Response, Performance Improvement, Crisis Management, Risk Management, Workforce Planning, Resilience, Record Keeping

    Intermediate Ā· Course Ā· 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Advanced Programme Planning Phases Framework in ClickUp

    Skills you'll gain: Diagram Design, Program Development, Program Management, Process Management, Process Mapping, Process Development, Agile Methodology, Agile Project Management, Project Management Software, Business Modeling, Project Management

    5 stars, 12 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ā˜… 5 (12) Ā· Intermediate Ā· Guided Project Ā· Less Than 2 Hours

    Category: Free
    Free
  • L

    LearnKartS

    Salesforce Admin Functions

    Skills you'll gain: Salesforce, Salesforce Development, User Provisioning, Identity and Access Management, Application Deployment, Security Management, Data Management, Customer Relationship Management (CRM) Software, Workflow Management, Internal Communications, Training and Development, Customer Service

    3.7 stars, 15 reviews, Intermediate, Course, 1 - 4 Weeks

    ā˜… 3.7 (15) Ā· Intermediate Ā· Course Ā· 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Data Cleaning in Snowflake: Techniques to Clean Messy Data

    Skills you'll gain: Data Cleansing, Data Quality, Data Wrangling, Data Transformation, Data Validation, Data Manipulation, Data Analysis, SQL, Big Data

    4.1 stars, 7 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ā˜… 4.1 (7) Ā· Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • C

    Coursera

    How To Make An Instagram Reel Cover Using Canva

    Skills you'll gain: Canva (Software), Photo Editing, Creative Design, Graphic and Visual Design, Design Elements And Principles

    4.5 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ā˜… 4.5 (15) Ā· Beginner Ā· Guided Project Ā· Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
1…334335336…539

In summary, here are 10 of our most popular marketing strategy courses

  • Los pilares de la negociación:Ā UBITS
  • UX: Research Process:Ā Packt
  • Cybersecurity Testing and Prevention:Ā Microsoft
  • Real-World Cloud PM 3 of 3: Security, AWS Well-Architected:Ā Advancing Women in Tech
  • Introduction to Sales:Ā Packt
  • Engage Customers With an Online Store:Ā Google
  • How to integrate apps into Hootsuite dashboard:Ā Coursera
  • ISO 22301:2019 and Business Continuity Management:Ā Packt
  • Advanced Programme Planning Phases Framework in ClickUp:Ā Coursera
  • Salesforce Admin Functions:Ā LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok