• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Capital Expenditure, Resource Management, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    CompTIA Security+ Certification (SY0-701): The Total Course

    Skills you'll gain: Incident Response, Network Security, Intrusion Detection and Prevention, Computer Security Incident Management, Command-Line Interface, Cryptography, Open Web Application Security Project (OWASP), Application Security, Secure Coding, Cybersecurity, Encryption, Information Systems Security, Vulnerability Assessments, Cyber Attacks, Security Engineering, Risk Management Framework, Multi-Factor Authentication, Cloud Security, Penetration Testing, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Effective Marketing in the Global Marketplace

    Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Market Research, Consumer Behaviour, Cultural Responsiveness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Design Thinking: Discovery Tools

    Skills you'll gain: Design Thinking, Stakeholder Analysis, Human Centered Design, User Experience, Persona Development, Process Mapping, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Customer Insights, Strategic Thinking, Innovation, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Learning MEAN Stack by Building Real world Application

    Skills you'll gain: Angular, Node.JS, Full-Stack Web Development, HTML and CSS, JavaScript Frameworks, User Interface (UI), Application Deployment, Application Frameworks, Back-End Web Development, Front-End Web Development, Hypertext Markup Language (HTML), MongoDB, User Interface (UI) Design, Web Design, Middleware, Bootstrap (Front-End Framework), jQuery, Javascript, Databases, Cascading Style Sheets (CSS)

    4.2
    Rating, 4.2 out of 5 stars
    ·
    60 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Web3 and Blockchain in Global Commerce

    Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Transportation, Supply Chain, and Logistics, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Supply Chain Systems, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Stakeholder Analysis, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Business Analysis: Process Modeling & Requirements Gathering

    Skills you'll gain: Business Analysis, Business Process Modeling, Process Optimization, Requirements Management, Business Requirements, Process Analysis, Data Modeling, Stakeholder Analysis, Agile Methodology, Requirements Analysis, Process Improvement, User Story, Data Flow Diagrams (DFDs), Gap Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a website with MailChimp

    Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Web Design, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Decision Making and Governance of Natural Disaster Risk

    Skills you'll gain: Feasibility Studies, Risk Management, Project Risk Management, Risk Analysis, Risk Mitigation, Business Risk Management, Governance, Business Priorities, Financial Analysis, Cost Benefit Analysis, Investment Management, Decision Making, Public Policies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    95 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Florida

    Science of Training Young Athletes Part 2

    Skills you'll gain: Exercise Science, Sports Medicine, Athletic Training, Kinesiology, Physiology, Coaching, Rehabilitation, Injury Prevention, Stress Management, Planning, Human Musculoskeletal System

    4.9
    Rating, 4.9 out of 5 stars
    ·
    116 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Six Sigma White Belt

    Skills you'll gain: Root Cause Analysis, Six Sigma Methodology, Quality Management, Kaizen Methodology, Lean Methodologies, Process Improvement, Pareto Chart, Quality Control, Statistical Process Controls, Data Analysis, Corrective and Preventive Action (CAPA), Microsoft Excel, Diagram Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    服務模式的體驗、設計與創新:從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points)

    Skills you'll gain: Revenue Management, Service Design, Customer experience improvement, Financial Services, Innovation, Economics, Product Design, Case Studies, Platform As A Service (PaaS), Business Modeling, Business Strategy, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 3 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
introduction to strategic brand management
brand and product management
1…339340341…834

In summary, here are 10 of our most popular brand management courses

  • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile
  • CompTIA Security+ Certification (SY0-701): The Total Course: Packt
  • Effective Marketing in the Global Marketplace: Coursera
  • Design Thinking: Discovery Tools: University of Virginia
  • Learning MEAN Stack by Building Real world Application: Board Infinity
  • Web3 and Blockchain in Global Commerce: INSEAD
  • Business Analysis: Process Modeling & Requirements Gathering: SkillUp
  • Create a website with MailChimp: Coursera
  • Decision Making and Governance of Natural Disaster Risk: Banco Interamericano de Desarrollo
  • Science of Training Young Athletes Part 2: University of Florida

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok