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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Data-Driven Marketing, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Search Engine Marketing, Digital Marketing Campaigns, Content Optimization, Research, Content Creation, Conversion Funnel Analysis, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Arizona State University

    Feedback and Coaching For Everyone

    Skills you'll gain: Rapport Building, Growth Mindedness, Recognizing Others, Empathy, Companionship, Relationship Building, Relationship Management, Constructive Feedback, Team Building, Interpersonal Communications, Social Skills, Pedagogy, Friendliness, Leadership, Compassion, Open Mindset, Decision Making, Independent Thinking, Conflict Management, Accountability

    4.7 stars, 180 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (180) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Data Ethics, AI Personalization, Sales Process, Sales Presentation, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Prompt Engineering, Microsoft Copilot, Customer Analysis, Customer Relationship Management, Sales Strategy, Law, Regulation, and Compliance, Workflow Management, Sales, Responsible AI, Sales Presentations, Email Automation, Calendar Management

    Advanced · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Morehouse College

    Activism in Sports and Culture

    Skills you'll gain: Journalism, Social Justice, Advocacy, Social Sciences, Cultural Responsiveness, Policy Analysis, Sociology, Social Impact, Public History, Oral Expression, Media and Communications, Case Studies

    4.9 stars, 21 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (21) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • L

    LearnKartS

    Google Tag Manager : Advanced Tracking & Analytics

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Google Analytics, Conversion Funnel Analysis, Marketing Automation, Return On Investment, Digital Marketing Tools, Google Ads, Marketing, Marketing Strategies, Online Advertising, Digital Advertising, Analytics, Content Management Systems, WordPress, Facebook, Data Collection

    4.3 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • É

    École Polytechnique

    Digital business - Act on the digital world

    Skills you'll gain: Digital Transformation, Business Transformation, Marketing Management, General Sales Practices, Business Management, Innovation, Data Strategy, Customer Acquisition Management, Data Management, Marketing Strategies, Growth Strategies, Data-Driven Decision-Making, Scalability, Presentations

    4.6 stars, 30 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (30) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Theatre and Globalization

    Skills you'll gain: Performing Arts, Culture, International Relations, World History, Cultural Diversity, Art History, Social Studies, Intercultural Competence, Public History, Media and Communications, Research Methodologies, Research

    4.7 stars, 246 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (246) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • U

    Universidade Estadual de Campinas

    Pensamento Crítico, Lógica e Argumentação

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Motion Arguments, Decision Intelligence, Persuasive Communication, Legal Hearings, Media and Communications, Appeals, Probability & Statistics, Correlation Analysis

    4.7 stars, 165 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (165) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • T

    The University of Edinburgh

    Climate Change: Carbon Capture and Storage

    Skills you'll gain: Climate Change Mitigation, Energy and Utilities, Pollution Prevention, Economics, Policy, and Social Studies, Oil and Gas, Mitigation, Policy Analysis, Economics, Sustainable Technologies, Petroleum Industry, Environmental Policy, Sustainable Systems, Environment and Resource Management, Environmental Engineering, Environmental Science

    4.7 stars, 99 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (99) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universidad Austral

    Trabajar para ser feliz

    Skills you'll gain: Rapport Building, Relationship Building, Constructive Feedback, Professional Development, Employee Engagement, Corporate Sustainability, Leadership, Positivity, Personal Development, Family Support, Empowerment, Adaptability, Sustainable Business, Business Ethics

    4.8 stars, 680 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (680) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • B

    Big Interview

    The Art of the Job Interview

    Skills you'll gain: Interviewing Skills, Non-Verbal Communication, Applicant Tracking Systems, Professional Networking, Verbal Communication Skills, Job Analysis, Communication, Professional Development, Negotiation, Oral Expression, Relationship Building, Storytelling, Personal Attributes, Goal Setting

    4.5 stars, 95 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (95) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • Y

    Yale University

    The Nature of Genius

    Skills you'll gain: Curiosity, Creativity, Innovation, Liberal Arts, Cultural Diversity, Culture, Ethical Standards And Conduct, Human Development, Social Justice, Diversity Awareness, Economics, Policy, and Social Studies, Psychology, Social Sciences, Child Development, Art History

    4.8 stars, 216 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (216) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
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In summary, here are 10 of our most popular social media marketing courses

  • Search Engine Optimization and Content Strategy: Coursera
  • Feedback and Coaching For Everyone: Arizona State University
  • Microsoft Sales Toolkit with Generative AI: Microsoft
  • Activism in Sports and Culture: Morehouse College
  • Google Tag Manager : Advanced Tracking & Analytics: LearnKartS
  • Digital business - Act on the digital world: École Polytechnique
  • Theatre and Globalization: Ludwig-Maximilians-Universität München (LMU)
  • Pensamento Crítico, Lógica e Argumentação: Universidade Estadual de Campinas
  • Climate Change: Carbon Capture and Storage: The University of Edinburgh
  • Trabajar para ser feliz: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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