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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    GRAMMY GO

    Building Your Brand, Sustaining Growth and Networking

    Skills you'll gain: Professional Networking, Budget Management, Promotions and Campaigns, Digital Marketing, Promotional Strategies, Resilience, Brand Marketing, Strategic Partnership, Growth Strategies, Relationship Building, Brand Awareness, Product Promotion, Brand Strategy, Business Development, Rapport Building, Brand Management, Sustainable Business, Public Relations, Music Performance, Proposal Development

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Target specific user demographics in your followers campaign

    Skills you'll gain: Campaign Management, Target Audience, Content Performance Analysis, Target Market, Social Media Campaigns, Advertising Campaigns, Personalized Campaigns, Online Advertising, Market Research, User Research, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • G

    Google Cloud

    From Data to Insights with Google Cloud 日本語版

    Skills you'll gain: Looker (Software), Google Cloud Platform, SQL, Dashboard, Big Data, Data Visualization Software, Dashboard Creation, Interactive Data Visualization, Applied Machine Learning, Data Access, Data Transformation, Query Languages, Machine Learning, Data Cleansing, Data Preprocessing, Model Evaluation, Model Training, Data Analysis, Data Wrangling, Analytics

    4.5 stars, 13 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (13) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    RH, Dados e Inteligência Artificial

    Skills you'll gain: People Analytics, HR Tech, Applied Machine Learning, Deep Learning, Digital Transformation, Machine Learning Methods, Machine Learning, Human Resources, Artificial Neural Networks, Machine Learning Algorithms, Artificial Intelligence, Data-Driven Decision-Making

    4.7 stars, 25 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (25) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Onboarding: Automating Employee Journeys

    Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Surveys, Employee Onboarding, Human Resource Strategy, AI Integrations, AI Enablement, Document Management, ChatGPT, Employee Engagement, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Communication Principles for Leaders

    Skills you'll gain: Communication Planning, Stakeholder Engagement, Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Stakeholder Management, Communication, Interpersonal Communications, Communication Strategies, Public Relations, Leadership, Media Relations, Brand Management, Discussion Facilitation, Business Leadership, Employee Engagement

    4.7 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (12) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Enablement, Generative Model Architectures, Regulatory Compliance, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Decision Intelligence, Market Intelligence, Organizational Change, Advanced Analytics, AI Integrations, Market Research, Revenue Management, Regulatory Requirements, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct

    4.3 stars, 16 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (16) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • C

    Corporate Finance Institute

    Tableau Fundamentals Case Study - Ecommerce Analysis

    Skills you'll gain: Tableau Software, Data Modeling, Dashboard Creation, Dashboard, E-Commerce, Performance Reporting, Data Visualization Software, Data Visualization, Performance Analysis, Data Presentation, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Branding

    4.9 stars, 8 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (8) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • L

    Logical Operations

    Power BI: Modeling, Filtering, and Advanced Analysis

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Data Analysis, Microsoft Excel, Interactive Data Visualization, Advanced Analytics, Business Intelligence, Data Analysis Software, Statistical Analysis, Time Series Analysis and Forecasting, Microsoft PowerPoint, Microsoft 365, Query Languages

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Lead Scoring and Identification

    Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Prospecting and Qualification, Marketing Automation, Sales Process, Generative AI, AI Enablement, Sales Enablement, OpenAI, ChatGPT, Workflow Management, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Project Management Dashboard using Bitrix24

    Skills you'll gain: Project Management Software, Dashboard, Project Schedules, Project Management, Calendar Management, Collaborative Software, Milestones (Project Management), Account Management

    4.5 stars, 37 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (37) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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