Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Professional Networking, Budget Management, Promotions and Campaigns, Digital Marketing, Promotional Strategies, Resilience, Brand Marketing, Strategic Partnership, Growth Strategies, Relationship Building, Brand Awareness, Product Promotion, Brand Strategy, Business Development, Rapport Building, Brand Management, Sustainable Business, Public Relations, Music Performance, Proposal Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Target Audience, Content Performance Analysis, Target Market, Social Media Campaigns, Advertising Campaigns, Personalized Campaigns, Online Advertising, Market Research, User Research, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Google Cloud Platform, SQL, Dashboard, Big Data, Data Visualization Software, Dashboard Creation, Interactive Data Visualization, Applied Machine Learning, Data Access, Data Transformation, Query Languages, Machine Learning, Data Cleansing, Data Preprocessing, Model Evaluation, Model Training, Data Analysis, Data Wrangling, Analytics
★ 4.5 (13) · Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: People Analytics, HR Tech, Applied Machine Learning, Deep Learning, Digital Transformation, Machine Learning Methods, Machine Learning, Human Resources, Artificial Neural Networks, Machine Learning Algorithms, Artificial Intelligence, Data-Driven Decision-Making
★ 4.7 (25) · Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Surveys, Employee Onboarding, Human Resource Strategy, AI Integrations, AI Enablement, Document Management, ChatGPT, Employee Engagement, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Communication Planning, Stakeholder Engagement, Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Stakeholder Management, Communication, Interpersonal Communications, Communication Strategies, Public Relations, Leadership, Media Relations, Brand Management, Discussion Facilitation, Business Leadership, Employee Engagement
★ 4.7 (12) · Beginner · Course · 1 - 3 Months

Dartmouth College
Skills you'll gain: Generative AI, AI Enablement, Generative Model Architectures, Regulatory Compliance, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Decision Intelligence, Market Intelligence, Organizational Change, Advanced Analytics, AI Integrations, Market Research, Revenue Management, Regulatory Requirements, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct
★ 4.3 (16) · Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Tableau Software, Data Modeling, Dashboard Creation, Dashboard, E-Commerce, Performance Reporting, Data Visualization Software, Data Visualization, Performance Analysis, Data Presentation, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Branding
★ 4.9 (8) · Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills
★ 4.8 (12) · Beginner · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Data Analysis, Microsoft Excel, Interactive Data Visualization, Advanced Analytics, Business Intelligence, Data Analysis Software, Statistical Analysis, Time Series Analysis and Forecasting, Microsoft PowerPoint, Microsoft 365, Query Languages
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Prospecting and Qualification, Marketing Automation, Sales Process, Generative AI, AI Enablement, Sales Enablement, OpenAI, ChatGPT, Workflow Management, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Project Management Software, Dashboard, Project Schedules, Project Management, Calendar Management, Collaborative Software, Milestones (Project Management), Account Management
★ 4.5 (37) · Beginner · Guided Project · Less Than 2 Hours