• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Digital Manufacturing & Design Technology

    Skills you'll gain: Model Based Systems Engineering, Peer Review, Programmable Logic Controllers, Systems Engineering, Product Lifecycle Management, Intrusion Detection and Prevention, Security Controls, Performance Measurement, Collaborative Software, Control Systems, Continuous Monitoring, Anomaly Detection, Manufacturing and Production, Machine Controls, Incident Response, Digital Transformation, Cyber Attacks, Vulnerability Assessments, Cybersecurity, Manufacturing Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Business of Music Production

    Skills you'll gain: Intellectual Property, Music History, Contract Negotiation, Music, Musical Composition, Peer Review, Lawsuits, Court Systems, Litigation and Civil Justice, Contract Review, Registration, Negotiation, Media Production, Instrumental Music, Automation, Post-Production, Legal Risk, Entrepreneurship, File Management, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Leadership Development, Professional Networking, Relationship Building, Public Speaking, Rapport Building, Decision Making, Communication, People Development, Tactfulness, Relationship Management, Social Skills, Trustworthiness, Independent Thinking, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    STARWEAVER

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Relationship Building, Brand Loyalty, Customer Analysis, Customer Retention, Relationship Management, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Target Audience, Data-Driven Marketing, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    289 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Deep Teaching Solutions

    Aprendendo a aprender: ferramentas mentais poderosas para ajudá-lo a dominar assuntos difíceis (em Português) [Learning How to Learn]

    Skills you'll gain: Productivity, Lifelong Learning, Learning Strategies, Collaboration, Time Management, Human Learning, Interactive Learning, Learning Theory, Mental Concentration, Problem Solving, Overcoming Obstacles, Growth Mindedness, Persistence, Cognitive flexibility, Stress Management, Habit Formation, Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Data Engineering

    Skills you'll gain: Data Store, Data Architecture, Apache Hadoop, Extract, Transform, Load, Relational Databases, Big Data, Data Storage, Databases, Operational Databases, Apache Spark, Data Storage Technologies, Data Lakes, Data Warehousing, Data Governance, Data Pipelines, Data Integration, Data Processing, SQL, NoSQL, Data Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Finance for Non-Financial Professionals

    Skills you'll gain: Cash Management, Financial Statement Analysis, Cost Control, Financial Data, Cost Reduction, Budget Management, Cash Flows, Accounting, Finance, Financial Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to DevOps

    Skills you'll gain: DevOps, Agile Methodology, Cloud-Native Computing, Devops Tools, Continuous Integration, CI/CD, Test Driven Development (TDD), Agile Software Development, Scrum (Software Development), Continuous Deployment, Software Development Methodologies, Behavior-Driven Development, Cloud Computing Architecture, Continuous Delivery, Performance Metric, Team Performance Management, Accountability, Culture Transformation, Microservices, Organizational Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Developing Interpersonal Skills

    Skills you'll gain: Constructive Feedback, Interpersonal Communications, Social Skills, Active Listening, Trustworthiness, Conflict Management, Assertiveness, Communication, Professionalism, Rapport Building, Professional Development, Communication Strategies, Influencing, Empathy, Emotional Intelligence, Personal Attributes, People Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The University of Edinburgh

    Animal Behaviour and Welfare

    Skills you'll gain: Pain Management, Applied Behavior Analysis, Scientific Methods, Behavior Management, Psychological Evaluations, Stress Management, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Operating Systems: Overview, Administration, and Security

    Skills you'll gain: Operating System Administration, Cloud Computing, Linux, Linux Commands, Linux Administration, Cloud Computing Architecture, Cloud Security, Operating Systems, Windows Servers, Microsoft Windows, File Systems, Systems Administration, Mac OS, Command-Line Interface, Virtual Machines, Firewall, Virtualization, Knowledge of Apple Software, File Management, User Accounts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    5.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Build a Full Website using WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Presence, Web Development, Editing, Social Media Content, Content Management, Embeddings, Marketing, Design, Computer Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.3K reviews

    Advanced · Guided Project · Less Than 2 Hours

1…373839…834

In summary, here are 10 of our most popular brand management courses

  • Digital Manufacturing & Design Technology: University at Buffalo
  • The Business of Music Production: Berklee
  • Influencing People: University of Michigan
  • Customer Relationship Management: STARWEAVER
  • Aprendendo a aprender: ferramentas mentais poderosas para ajudá-lo a dominar assuntos difíceis (em Português) [Learning How to Learn]: Deep Teaching Solutions
  • Introduction to Data Engineering: IBM
  • Finance for Non-Financial Professionals: University of California, Irvine
  • Introduction to DevOps: IBM
  • Developing Interpersonal Skills: IBM
  • Animal Behaviour and Welfare: The University of Edinburgh

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok