Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Processing, Metadata Management, Cloud Storage, Google Cloud Platform, Data Pipelines, Data Migration, Big Data, Data Storage, Extract, Transform, Load, Data Infrastructure, Cloud Services, Data Management, Automation, Data Transformation, Real Time Data, Serverless Computing
Beginner · Course · 1 - 3 Months

Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Social Media Marketing, Social Impact, Stakeholder Engagement, Social Media, Innovation, Strategic Sourcing, Decision Making, Content Marketing, Process Analysis, Project Controls, Business Operations, Business Planning, Competitive Analysis
University Certificate · 6 - 12 Months
Universidad de Palermo
Skills you'll gain: Business Intelligence, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Human Capital, Business Analytics, Business Planning, Strategic Marketing, Portfolio Management, Financial Statements, Digital Transformation, Corporate Sustainability, Entrepreneurial Finance, Market Dynamics, Marketing Management, IT Management, Digital Advertising, Teamwork, Emotional Intelligence, Promotional Strategies
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Data Migration, Google Cloud Platform, Cloud Storage, Extract, Transform, Load, Data Pipelines, Big Data, Data Warehousing, Data Integration, Data Storage, SQL, Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, AI Enablement, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Keras (Neural Network Library), Recurrent Neural Networks (RNNs), Model Evaluation, Natural Language Processing, Text Mining, Data Preprocessing, Deep Learning, Tensorflow, Google Cloud Platform, Matplotlib
Mixed · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Financial Auditing, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, AI Enablement, Google Cloud Platform, Prompt Engineering, Web Analytics and SEO, Content Management, Web Design and Development
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Extract, Transform, Load, Data Sharing, Data Pipelines, Metadata Management, Google Cloud Platform, Data Migration, Data Processing, Big Data, Data Integration, Cloud Storage, Data Warehousing, Data Management, Data Lakes, Data Import/Export, Data Transformation, Apache Spark, Serverless Computing
Beginner · Course · 1 - 3 Months
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Risk Analysis, Deep Learning, Reinforcement Learning, Computer Vision, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, Logistic Regression, Marketing Analytics, MLOps (Machine Learning Operations), Financial Statement Analysis, Transfer Learning, Descriptive Analytics, Simulations, Dashboard, Data Cleansing
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Google Gemini, Big Data, Exploratory Data Analysis, Data Analysis, Data Preprocessing, Google Cloud Platform, Generative AI, SQL, Data Visualization Software
Beginner · Course · 1 - 4 Weeks