Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Google Cloud
Skills you'll gain: Responsible AI, Prompt Engineering, Google Gemini, Generative AI, AI Enablement, Data Ethics, AI Product Strategy, Large Language Modeling, LLM Application, AI Integrations
Beginner · Course · 1 - 3 Months

Skills you'll gain: Portfolio Risk, Hedge Accounting, Risk Modeling, Accrual Accounting, Risk Analysis, Accounting, Accruals, Risk Management, Investment Management, Investments, General Accounting, Profit and Loss (P&L) Management, Standard Accounting Practices, Risk Management Framework, Equities, Performance Stress Testing, Portfolio Management, Asset Management, Fund Accounting, Derivatives
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Responsible AI, Prompt Engineering, AI Security, Google Gemini, Gemini, Generative AI, Embeddings, Multimodal Prompts, AI Product Strategy, Model Deployment, Vector Databases, Cloud Security, Keras (Neural Network Library), Google Cloud Platform, Generative Model Architectures, Federated Learning, Image Analysis, Natural Language Processing, Recurrent Neural Networks (RNNs), Machine Learning
Advanced · Specialization · 3 - 6 Months

John Wiley & Sons
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Generative AI Agents, Sales, Sales Enablement, Sales Strategy, Customer Relationship Management (CRM) Software, Email Automation, Sales Process, Customer Relationship Management, Prioritization, Personalized Campaigns, AI Personalization, AI Enablement, Calendar Management, AI Workflows, AI Integrations, Business Ethics, Responsible AI, Artificial Intelligence
Beginner · Course · 3 - 6 Months

Skills you'll gain: Facebook, Content Scheduling, Social Media Management, Social Media Content, Social Media, Digital Publishing, Social Media Marketing, Content Creation, Web Presence, Driving engagement, Scheduling, Drive Engagement, Photo/Video Production and Technology, Shared Media, Live Streaming, Cross-Channel Marketing, Android Studio
Beginner · Guided Project · Less Than 2 Hours
University of Michigan
Skills you'll gain: Generative AI, AI Workflows, Workflow Management, Information Architecture, Artificial Intelligence, Systems Thinking, Record Keeping, Strategic Thinking, Cost Benefit Analysis, Data Management
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Gerontology, Product Management, Climate Change Adaptation, Strategic Thinking, Market Opportunities, Market Intelligence, Brand Strategy, Branding, Competitive Analysis, Target Market, Market Analysis, Social Sciences, Political Sciences
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: English Language, Business Writing, Presentations, Executive Presence, Management Reporting, Product Planning, Business Planning, Marketing Budgets, New Product Development, Business Communication, Writing, Marketing Planning, Campaign Management, Internal Communications, Oral Expression, Analysis
Intermediate · Course · 1 - 3 Months

Harvard Business Review
Skills you'll gain: Delegation Skills, Leadership, Conflict Management, Negotiation, Overcoming Obstacles, Communication Strategies, Leadership Development, Communication, Decision Making, Rapport Building
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media, Social Media Content, Facebook, Design, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Team Motivation, Visionary, Motivational Skills, Goal Setting, Constructive Feedback, Cultural Sensitivity, Intercultural Competence, Employee Engagement, Drive Engagement, Team Performance Management, Culture, Leadership, Recognizing Others, Team Management, Compensation Strategy, Behavior Management, Communication
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Content, Brand Awareness, Advertising Campaigns, Advertising, Social Media Marketing, Social Media, Content Creation, Event Marketing, Graphic and Visual Design Software, Graphic and Visual Design, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours