Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Instagram, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Digital Marketing Institute
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, Marketing, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Branding, Content Creation, Target Audience
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Web Analytics, Digital Advertising, Brand Awareness, Performance Measurement, Content Creation
Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Social Media, Online Advertising, Digital Advertising, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Advertising, Advertising Campaigns, Web Analytics, Content Performance Analysis, Facebook, Paid media, Instagram, Marketing Communications, Target Audience, Driving engagement, Business Ethics, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Paid media, Marketing Materials, Instagram, Advertising, Social Media, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Campaign Management, Information Privacy, Target Audience, Data Collection, Brand Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience
Mixed · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, Trend Analysis, Social Media, Canva (Software), Digital Media Strategy, Market Trend, Content Creation, Drive Engagement, ChatGPT, Prompt Engineering, Automation, Creativity, Content Strategy, Target Audience, Analytics
Intermediate · Course · 1 - 4 Weeks