Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Social Media, E-Commerce, Social Media Management, Organizational Development, Business Modeling, Management Information Systems, Technology Strategies, Business Technologies, Business Communication, Systems Integration, Emerging Technologies, System Implementation, Information Systems, Enterprise Resource Planning, Internet Of Things
★ 4.9 (14) · Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Responsible AI, Prompt Engineering, Google Gemini, Generative AI, AI Enablement, Data Ethics, AI Product Strategy, Large Language Modeling, LLM Application, AI Integrations
Beginner · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Resource Allocation, Organizational Change, Business Leadership, Strategic Leadership, Business Transformation, AI Enablement, Organizational Strategy, Organizational Leadership, Culture Transformation, Resource Utilization, Organizational Development, Resource Management, Technology Strategies, Business Priorities, Strategic Decision-Making, Change Management, Resource Planning, Performance Measurement, Performance Metric
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Driving engagement, Content Scheduling, Live Streaming, Drive Engagement, Scheduling, Social Media Management, Social Media, Social Media Strategy, Social Media Content, Social Media Marketing, Customer Engagement, Video Production, Content Strategy, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, AI literacy, Artificial Intelligence, Data Ethics, AI Product Strategy
★ 4.8 (8) · Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Leadership Studies, Negotiation, Team Performance Management, Agile Product Development, Teamwork, Leadership, Organizational Leadership, Personal Development, Agile Project Management, Agile Methodology, Decision Making, Meeting Facilitation, Collaboration, Cross-Functional Team Leadership, Continuous Improvement Process, Cross-Functional Collaboration, Adaptability, Change Management, Organizational Change, Goal Setting
★ 4.7 (9) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: Dashboard Creation, Data Visualization, Interactive Data Visualization, Prompt Patterns, Project Risk Management, Performance Reporting, AI literacy, Risk Analysis, Data-Driven Decision-Making, Project Management Software, Project Performance, Project Portfolio Management, Business Metrics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Brand Awareness, Social Media Marketing, Crisis Management, Social Media Analytics, Brand Marketing, Social Media, Branding, Brand Management, Advertising Campaigns, Brand Strategy, Brand Loyalty, Customer Insights, Case Studies, Marketing Strategies, Business Metrics, Qualitative Research, Real Time Data, Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Customer Data Management, Data-Driven Marketing, Analytics, Data Analysis, Business Reporting, Data Literacy, Data Collection, Performance Metric
Intermediate · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Case Studies, Balance Sheet, Financial Accounting, Accounting, Equities, Risk Analysis, Finance, Financial Analysis, Financial Reporting
★ 4.8 (12) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Generative Engine Optimization (GEO), Content Optimization, Digital Marketing Campaigns, Digital Marketing, Search Engine Optimization, ChatGPT, Content Development and Management, Web Content, Prioritization, Performance Reporting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Intellectual Property, Visual Storytelling, Adobe Express, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing
Beginner · Course · 1 - 4 Weeks