Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Risk Modeling, Decision Tree Learning, Credit Risk, Predictive Analytics, Logistic Regression, Data-Driven Decision-Making, Model Optimization, Applied Machine Learning, Risk Analysis, Financial Analysis, Machine Learning Methods, Performance Analysis
★ 5 (12) · Mixed · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Statistical Analysis, Histogram, Data Literacy, Statistical Visualization, Data Analysis, Graphing, Arithmetic, Analytical Skills
Beginner · Course · 1 - 3 Months

Skills you'll gain: Surveys, Market Research, Customer Insights, Data-Driven Marketing, Marketing, Customer Analysis, User Research, Research Methodologies, Market Analysis, Data Collection
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Web Presence
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Closing (Sales), Selling Techniques, Entrepreneurship, Lifelong Learning, Ideation, Willingness To Learn, Professional Networking, Adaptability, Accounting Systems, Growth Mindedness, Overcoming Objections, New Product Development, Sales, New Business Development, Brand Strategy, Business Development, Business Planning, Customer Acquisition Management, Business Management, Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Matplotlib, Applied Machine Learning, Random Forest Algorithm, Predictive Modeling, Predictive Analytics, Machine Learning Algorithms, Plot (Graphics), Data Visualization, Machine Learning Methods, Data Preprocessing, Data Wrangling, Machine Learning, Programming Principles, Data Manipulation, Data Cleansing, Data Transformation, Supervised Learning, Python Programming, Data Science, NumPy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, User Accounts, Online Advertising, Advertising, Account Management, Social Media, Marketing, Editing, Registration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sustainable Business, Technical Sales, Consultative Approaches, Sales Territory Management, Corporate Sustainability, Solution Selling, Sales, Selling Techniques, Environmental Social And Corporate Governance (ESG), Sales Strategy, Customer Relationship Building, Relationship Building, Sales Enablement, Sales Process, Relationship Management, Sales Prospecting, Market Opportunities, AI Personalization, Customer Relationship Management, Business Relationship Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Kubernetes, Google Cloud Platform, Serverless Computing, Google App Engine, Cost Management, Cloud Infrastructure, Cloud Deployment, Cloud Computing Architecture, Cloud Services, Cloud Computing, Infrastructure As A Service (IaaS), Cloud Platforms, Hybrid Cloud Computing, Cloud Management, Data Processing, Data Store, System Monitoring, Application Performance Management, Big Data, Virtual Private Networks (VPN)
Intermediate · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Reinforcement Learning, Data-Driven Decision-Making, Markov Model, Data Analysis, Time Series Analysis and Forecasting, Bayesian Statistics, Decision Making, Statistical Methods, Anomaly Detection, Probability Distribution, Statistical Analysis, Sampling (Statistics), Model Optimization, Clinical Trials
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Generative Model Architectures, Artificial Neural Networks, Data Preprocessing, Text Mining, Model Evaluation, Tensorflow, Model Training
★ 5 (10) · Mixed · Course · 1 - 4 Weeks