Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

HubSpot Academy
Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Service Level Agreement, Sales Pipelines, Sales Process, Workflow Management, Prospecting and Qualification, Customer Acquisition Management, Marketing Automation, Dashboard, Email Marketing, Performance Measurement, Prioritization
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Competitive Analysis, AI Enablement, Machine Learning, Business Strategy, Business Intelligence, Business Strategies, Organizational Strategy, Business, Strategic Thinking, Market Analysis, Artificial Intelligence, Process Analysis, Value Engineering, Artificial Intelligence and Machine Learning (AI/ML), Ethical Standards And Conduct, Analytics, Resource Management
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Constructive Feedback, Employee Performance Management, Performance Management, Team Motivation, Management Training And Development, Empathy, Coaching, Emotional Intelligence, Creativity, Communication
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Persuasive Communication, Leadership, Influencing, Strategic Leadership, Organizational Leadership, Leadership Development, Business Leadership, Leadership and Management, Team Leadership, Communication, Agile Project Management, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, User Research, Persona Development, Usability Testing, Team Building, User Centered Design, Value Propositions, Innovation
Beginner · Course · 1 - 4 Weeks

The Open University
Skills you'll gain: Sustainable Business, Sustainable Development, Innovation, Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Business Continuity, Environmental Issue, Social Impact, Business Ethics, Business Architecture, Systems Thinking, Business Modeling, Complex Problem Solving
Intermediate · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Research, Usability Testing, Usability, Research Methodologies, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, AI Enablement, Persona (User Experience), User Experience, Analysis
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Team Motivation, Team Management, Cross-Functional Team Leadership, Collaboration, Team Leadership, Virtual Teams, Teamwork, Team Building, Organizational Leadership, Employee Engagement, Leadership, Communication Strategies, Communication, Meeting Facilitation, Workflow Management, Adaptability, Accountability, Coaching
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Campaign Management, Personalized Service, Marketing Materials, Content Creation, Branding
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Constructive Feedback, Cooperation, Independent Thinking, Empathy, Rapport Building, Teamwork, Collaboration, Relationship Building, Diversity and Inclusion, Emotional Intelligence, Cognitive flexibility, Communication
Beginner · Course · 1 - 4 Weeks

École Polytechnique
Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Development, Market Analysis, Business Strategy, Case Studies, Strategic Decision-Making, Business Consulting, Innovation, Telecommunications
Intermediate · Course · 1 - 4 Weeks